GlobalWide Media

Facebook | March 02, 2020

An update to Facebook Messenger said to be “faster, smaller, and simpler” is rolling out to users over the coming weeks. Facebook detailed the under-the-hood improvements coming to Messenger, which will allow the app to load twice as fast at a quarter of its original size. Messenger’s core code has been reduced by 84% going from more than 1.7 million lines of code to 360,000. In addition, Messenger’s features have been rebuilt to fit this new, simplified infrastructure. F...

CONTENT MARKETING, MARKETING STRATEGY

Impartner | January 06, 2023

Impartner, a provider of partner relationship management (PRM) solutions, has updated its partner marketing automation (PMA) platform to include more "Do it for Me" options to automate co-selling and co-marketing. These updates are included in Impartner's Through-Channel Marketing Automation (TCMA) platform, which was recently named a leader in the G2 2023 Winter Reports. The new "Do it for Me" automation options provide partners with pre-built content, campaigns, and mat...

MULTI CHANNEL MARKETING

Ansira, Advent International | October 14, 2022

Ansira Partners, Inc. ("Ansira"), an independent global marketing services and solutions company with proprietary channel, website, and advertising technology, today announced that Catie Cryder-Holoubek has joined the executive leadership team in the role of Executive Vice President of Media. She will report to Ansira's President Andy Arnold and will drive the operations of the company's media practice and partner with Product and Engineering teams on the proprietary ad-tech ro...

OMNI CHANNEL MARKETING

Wunderkind | September 19, 2022

With the height of the global pandemic and the initial onset of the supply chain crisis in the rear view mirror, new research from Wunderkind, a leading performance marketing channel that scales one-to-one messages for top brands, publishers, and advertisers, shows nearly all Chief Marketing Officers (94%) look at the last two years as a critical turning point for marketers. As part of its first annual CMO State of the Union report, Wunderkind sought to understand how eCommerce or...