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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
| May 26, 2016
There’s about $600bn spent every year for ad space and a lot of that money still goes to TV ads or radio ads or magazines or newspapers,” he said. "But people are looking for a solution to send a targeted message. To send a targeted message you have to have personal preference data: I want to know what you like to eat, what you like to drink, what you like to do during leisure time....
| May 21, 2016
It may start as a lark — snap a few adorable photos, add a witty comment or two and share the results with family and friends. But before you know it, you have hundreds, then thousands of followers confirming what you’ve known all along — your dog has the engaging looks and personality of a superstar. Here’s how four charismatic pooches found fame....
| June 12, 2016
Starting a handmade business has become much easier in recent years thanks to online platforms like Etsy. But although you can easily open an Etsy shop just by signing up for an account and adding a few products, there’s no guarantee that you’ll actually make any sales....
| June 08, 2016
Remember when you launched your small business’ first website? It was probably an exciting day. Thoughts of new customers and an ever-increasing number of visitors had you patting yourself and your team on the back for a job well-done. Of course, it probably didn’t take long to realize that a website isn’t something that is launched and simply forgotten. Real effort must be put into earning credibility with search engines, attracting more traffic, engaging those visitors, and e...
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