Executive Enterprise NY

Marketing Data

TAG | December 27, 2021

One of Philadelphia's renowned digital marketing agencies has rebranded its logo, website, and social media to eliminate gender biases and reflect its growing team more inclusively. The Agency Guide (TAG) revealed its new name, trading off the word "Guy" for "Guide" – in endeavors to all the more likely reflect its developing group of marketing analysts and its worldwide client base. When I founded the company in 2014, I was just...

Marketing Analytics

Randori | March 31, 2022

Randori Partners is now a part of a new channel partner program. It aims to sell 100% through channels by the end of the year. It is an attack surface management (ASM) provider that is expanding its go-to-market (GTM) engine with this new program. Its inaugural partners include AccessIT Group, DeFy Security, Gotham Technology Group, Optiv, Eversec Group, Veristor and more. “Building a channel program was always part of our plan to scale to meet market demand. A...

Multi Channel Marketing

Ivanti | November 30, 2022

Ivanti, the provider of the Ivanti Neurons automation platform that discovers, manages, secures, and services IT assets from cloud to edge, announced the appointment of Michelle W. Hodges as Senior Vice President, Global Channels and Alliances and John Beuchert as Vice President, Global Partner Programs and Strategy. Beuchert and Hodges have joined Ivanti to lead channel strategy and accelerate growth by enabling partners to leverage the full breadth of capabilities available in the Ivanti Neuro...

Channel Partnerships

PR Newswire | October 23, 2023

Rokt, the leading ecommerce technology company using AI to make transactions more relevant to each shopper, today announced its partnership with Klarna, the AI powered global payments network and shopping assistant. Through the partnership, Klarna will leverage Rokt's advanced technology to unlock new marketing solutions for retailers and drive even more relevant experiences for consumers on Klarna&#...