Dow Group

YouTube | January 28, 2020

Being a YouTuber can be a very rewarding career because of the fact that it allows you to stay truly creative as well as to make money while interacting with your fans directly which is the type of thing that can help you stay grounded as well as have a much more in depth relationship with your fans. However, there are a lot of situations in which YouTubers are left in the dust since there are many potential roadblocks that could end up putting their careers in serious jeopardy....

Marketing Data

Grupo Elektra | February 01, 2022

Grupo Elektra's Supervisory Committee appointed Elena Alti Ortiz as the new Chrief Marketing Officer, aiming to continue strengthening the Company´s more valuable brands. Elena Alti will be responsible for reinforcing the value and positioning of Grupo Elektra's brands (Banco Azteca, Italika and Elektra), innovating and coordinating marketing strategies that efficiently communicate - through digital and traditional channels - the value proposition of these companies,...

test | March 09, 2020

Goldman Sachs (GS.N) ranked as the top adviser to companies targeted by activist investors in 2019, dethroning Morgan Stanley (MS.N), which had held the top spot for three straight years, according to Refinitiv data published on Friday. In 2019 Goldman advised on 48 campaigns to capture the top spot while Morgan Stanley advised on 37 campaigns, the data shows. Goldman worked on some of the year’s biggest campaigns, helping defend Sony (6758.T) against hedge fund Third Point, AT&T (T.N)...

Content Marketing

Logicserve Digital | August 13, 2021

Logicserve Digital - MEA, a digital marketing & transformation company based out of Dubai, has won the paid media mandate for Domino's MENAP. As part of this mandate, the company will manage overall paid media activities for the brand in UAE, Qatar, Bahrain, Jordan and Lebanon. The focus of all activities will be on designing highly optimised and customised solutions that will help the brand maximise scale of their business. They will be targeting multiple audience segment...