Database Marketing Group

Google | February 25, 2020

Bill Slawski wrote about a Google patent that seems to explain what happened in the poorly named Medic update. Bill said that the scope is wider than just medical sites. The patent may show why some sites can’t rank. It’s important to note that Google does not often confirm whether an algorithm described in a patent is in use. This patent may or may not be used in Google’s algorithm....

Facebook | March 05, 2020

Facebook entered the messaging app market almost a decade ago, and it is pretty clear why they did this. The social media platform knew that it would need to have a separate messaging app if it was going to stay ahead of the game, and with its acquisition of WhatsApp the platform found that it possessed two of the most popular messaging apps in the world. However, while the social media platform managed to take WhatsApp to even greater heights than had been seen ever before, another thing...

Acoustic | May 18, 2020

Acoustic the world’s largest independent marketing cloud was recognized as a Leader in the Gartner Magic Quadrant for Multichannel Marketing Hubs for May 2020. Acoustic was recognized among 19 vendors and named in the ...

WorkStride | September 16, 2020

WorkStride, a leader in channel incentives and employee recognition solutions, announced today it has formalized its working partnership with BrandMuscle to provide a best-in-class experience for managing co-op MDF, SPIFF, and other rebate programs seamlessly in a central location. BrandMuscle is an award-winning provider of integrated local and channel marketing solutions, enabling over 300 of the world’s top brands to scale their programs and accelerate revenue growth. This partne...