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Tom Salvat, Founder and CEO at Concured, founded Concured to analyze people’s behaviour towards content at scale, in order to prescribe what content creators should create next to maximize engagement & ROI. Tom ha...
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CHANNEL PARTNERSHIPS
IDC | November 23, 2022
Understanding the health of the Canadian channel as the economy emerges from the pandemic will be an important indicator of how quickly the economy can grow. A vibrant Canadian channel will provide tailwinds for growth as it supports and leads its clients' digital transformations, while a moribund Canadian channel will only pose headwinds for growth, reveals the recently published IDC special study report titled Canadian Channel in Transition 2022. IDC believes that the market...
The CMO Club | June 04, 2020
Claro Enterprise Solutions and The CMO Club Partner to Produce "Social Media Playbook" Report Examines How Marketers Can Use Social Media to Engage with Customers and Build Brands
CONTENT MARKETING, MARKETING STRATEGY
Impartner | January 06, 2023
Impartner, a provider of partner relationship management (PRM) solutions, has updated its partner marketing automation (PMA) platform to include more "Do it for Me" options to automate co-selling and co-marketing. These updates are included in Impartner's Through-Channel Marketing Automation (TCMA) platform, which was recently named a leader in the G2 2023 Winter Reports. The new "Do it for Me" automation options provide partners with pre-built content, campaigns, and mat...
Facebook | January 29, 2020
Facebook ads are getting more clicks from users than ever before, as shown by the Facebook tools for advertisers. The company is expected to reveal impressive results of the fourth-quarter today. Advertisers use a Facebook tool, Audience Insight to gather data to target different demographics. Though the company is going through the antitrust investigations, but the ad clicks had a hike in the second quarter, last year. The Q4 earnings report is expected to be better, noticing the increase in ad...
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