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Celebrating 30 years of consistently delivering marketing success to our clients by connecting their brands directly to the hearts and lives of the Latino consumer.Fueled by our love of Latinos and our passion for the culture, our work is based on a keen understanding of what it is about the brand that is deeply relevant to Latinos in their lives. We then tell them about it in a memorable and impactful way that reflects their reality.

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MARKETING STRATEGY

VIZSENSE RECOGNIZED BY FUTUROLOGY AND PERFORMANCEIN FOR THEIR TECHNOLOGICAL INNOVATION AND SERVICE EXCELLENCE IN THE INFLUENCER MARKETING INDUSTRY

VizSense | September 24, 2021

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VizSense, Inc., the leader in micro-influencer marketing, was recently awarded for its technological innovation in artificial intelligence and excellence in performance marketing by Futurology and the International Performance Marketing Awards (IPMA), respectively. We are deeply honored to be recognized for two of our most important areas: technology and service excellence. Our amazing team will continue to hold ourselves accountable to our clients and teammates, and...

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T-MOBILE LAUNCHES ALL-NEW CHANNEL PARTNER PROGRAM

T-Mobile | September 28, 2020

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According to an announcement from the recent virtual Channel Partners event, T-Mobile has launched its all-new T-Mobile for Business Partner Program. The release said that the merger with Sprint has driven the company to combine both companies’ channel programs to create a better experience for customers and partners. The new Partner Program reportedly is designed to change the way channel partners work with T-Mobile, making it easier than ever to create value for customers....

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MARKETING DATA

THE BAY APPOINTS ALEXANDER MEYER AS CHIEF CUSTOMER OFFICER

The Bay | January 18, 2022

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The Bay is pleased to announce the appointment of Alexander Meyer as Chief Customer Officer. Alexander will be responsible for the ongoing transformation of The Bay’s integrated marketing, media and customer success strategies, with a focus on high growth, brand and personalisation. Reporting directly to Iain Nairn, President and CEO, Alexander will oversee the brand strategy and customer insights, marketing and creative, loyalty, and communications functions for The Bay and Hudson's B...

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MARKETING STRATEGY

VUTURE CONNECT ENABLES PARTNERS TO SEND PERSONALIZED EMAILS FROM THE PALM OF THEIR HANDS

Vulture | October 26, 2021

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Vuture, the enterprise-technology leader for professional services, announced Vuture Connect, which allows partners to send personalized emails to select clients from the palm of their hands. Marketers can empower partners to easily create and send emails to contacts using a flexible set of parameters that works through an integration with LexisNexis InterAction or without a CRM. Vuture Connect brings the best of personalized email to the mobile phone. Now marketing teams can expa...

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news image

MARKETING STRATEGY

VIZSENSE RECOGNIZED BY FUTUROLOGY AND PERFORMANCEIN FOR THEIR TECHNOLOGICAL INNOVATION AND SERVICE EXCELLENCE IN THE INFLUENCER MARKETING INDUSTRY

VizSense | September 24, 2021

VizSense, Inc., the leader in micro-influencer marketing, was recently awarded for its technological innovation in artificial intelligence and excellence in performance marketing by Futurology and the International Performance Marketing Awards (IPMA), respectively. We are deeply honored to be recognized for two of our most important areas: technology and service excellence. Our amazing team will continue to hold ourselves accountable to our clients and teammates, and...

Read More
news image

T-MOBILE LAUNCHES ALL-NEW CHANNEL PARTNER PROGRAM

T-Mobile | September 28, 2020

According to an announcement from the recent virtual Channel Partners event, T-Mobile has launched its all-new T-Mobile for Business Partner Program. The release said that the merger with Sprint has driven the company to combine both companies’ channel programs to create a better experience for customers and partners. The new Partner Program reportedly is designed to change the way channel partners work with T-Mobile, making it easier than ever to create value for customers....

Read More
news image

MARKETING DATA

THE BAY APPOINTS ALEXANDER MEYER AS CHIEF CUSTOMER OFFICER

The Bay | January 18, 2022

The Bay is pleased to announce the appointment of Alexander Meyer as Chief Customer Officer. Alexander will be responsible for the ongoing transformation of The Bay’s integrated marketing, media and customer success strategies, with a focus on high growth, brand and personalisation. Reporting directly to Iain Nairn, President and CEO, Alexander will oversee the brand strategy and customer insights, marketing and creative, loyalty, and communications functions for The Bay and Hudson's B...

Read More
news image

MARKETING STRATEGY

VUTURE CONNECT ENABLES PARTNERS TO SEND PERSONALIZED EMAILS FROM THE PALM OF THEIR HANDS

Vulture | October 26, 2021

Vuture, the enterprise-technology leader for professional services, announced Vuture Connect, which allows partners to send personalized emails to select clients from the palm of their hands. Marketers can empower partners to easily create and send emails to contacts using a flexible set of parameters that works through an integration with LexisNexis InterAction or without a CRM. Vuture Connect brings the best of personalized email to the mobile phone. Now marketing teams can expa...

Read More