Bython Media

IBM | May 04, 2020

IBM is taking a number of steps to help its channel partners weather the COVID-19 pandemic and economic crisis. IBM has done an extraordinary job providing the digital tools and resources through the My Digital Marke...

Microsoft | January 30, 2020

Updates to Microsoft Advertising this month include a broad rollout of responsive search ads, clearer performance reporting, and news regarding expanded text ads. Here’s a recap of what’s new with Microsoft Advertising for the month of January 2020....

CONTENT MARKETING

CivicScience | October 05, 2021

consumer intelligence company CivicScience formally announced the founding of Rulo, a new media and advertising company aimed at revolutionizing digital marketing in a privacy-centric future. The venture is backed by strategic investors including Jeff Wilke, former CEO of Worldwide Consumer at Amazon, Thomas Tull, founder of Legendary Entertainment, and Tod Johnson of The NPD Group. The announcement follows $15 million in seed funding raised for the new venture this summer. The co...

MARTECH

ChannelAdvisor | August 26, 2022

ChannelAdvisor Corporation (NYSE: ECOM), a leading provider of cloud-based e-commerce solutions, today announced it has earned Advanced Partner status within Amazon’s Advertising Partner Network, a global community of agencies and tool providers that help advertisers achieve their business goals using Amazon Advertising products. The Partner Network enables partners to further develop their capabilities, engage more deeply with Amazon Advertising and grow their businesses. A...