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Act-On Software | August 11, 2020

Act-On Software, the leading growth marketing platform, today announced its cloud infrastructure expansion into Canada to ensure top-of-market data compliance for Canadian customers and end-users. Act-On’s cloud expansion, in addition to existing infrastructure in the U.S. and Europe, sets it ahead of the industry by guaranteeing applications and databases can meet local data residency requirements in all three regions. Act-On is doubling down on compliance for customers and...

Attest | February 21, 2020

What does ‘Made in Britain’ suggest to you? For many consumers, it suggests craft, style and quality, with perhaps a modest sprinkling of good humour, too. For many British companies, having a Made in Britain label is a key part of their brand identity, helping them sell more products and export into established, new and emerging markets. But with Brexit looming uncomfortably large, does a Made in Britain label still carry weight?...

Merkle | July 28, 2020

Merkle, a leading technology-enabled, data-driven performance marketing agency, released its Q2 2020 Digital Marketing Report (DMR), a quarterly research report that analyzes and highlights key metrics and trends within paid and organic search, as well as paid social and display ad spend. The report provides insights into year-over-year (YoY) growth for Amazon, Google, Facebook, Instagram, Twitter, Snapchat, and Pinterest, and illustrates the impacts emerging as the industry continues to navigat...

LinkedIn | February 29, 2020

LinkedIn confirmed that it will soon be following Instagram, Facebook, and Snapchat by adding its own stories feature. Pete Davies, head of content products at LinkedIn, informed the community that stories are currently being tested in an effort to spark more conversation on the network. That raises the question of how the lightheartedness of stories would translate to a professional social network like LinkedIn. Davies suggests that, since many interactions at work are lighthearted in nature, s...