Better Sdn Bhd

Visibility Public Relations | July 16, 2020

Classic pin stripes and traditional gray flannel was not enough when it came to fashioning profits during the recent coronavirus pandemic as Brooks Brothers was the most recent high-profile brand to join the list of retailers seeking bankruptcy relief. “One can’t ignore the effects of the COVID-19 crisis,” noted Robert Passikoff, Founder and President of Brand Keys, the New York-based brand loyalty and customer engagement consultancy. “The combination of store closures, c...

Act-On Software | August 17, 2020

Act-On Software , the leading growth marketing platform, today introduced powerful new product enhancements to better serve modern marketers focused on growing their business, delivering exceptional brand experiences, and driving personalized product engagement. With these latest updates, Act-On is transforming traditional lead management into marketing automation that empowers marketers with complete control over their customers’ brand experiences — at every digital t...

Marketing Data, Customer Experience, Content Creation

CommScope | December 16, 2022

CommScope announced today the launch of its Infrastructure Distributor Program, the first component of its new Service Provider Channel Partner Program announced last month. The Distributor Program recognizes longstanding CommScope channel partners by providing distributor specific tools, educational resources, and incentives for customer development. The program also identifies select Elite level partners who are creating unique value for CommScope customers, through a special ti...

Content Marketing

Bridgepoint | March 28, 2022

To accelerate its global growth, Bridgepoint has acquired a majority stake in Inspired Thinking Group (Team ITG) from Equistone Partners Europe (Equistone), the previous shareholder, for an undisclosed sum. The current Bridgepoint management team will deliver the next phase of Team ITG’s international development through this acquisition. It focuses on U.S growth in marketing services and cloud-based marketing technology. Team ITG is headquartered in Birmingham, UK, an...