Aprimo provides technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them. Our platform gives enterprises the advantage by streamlining and governing all the behind-the-scenes activities – from ideation to distribution – involved in delivering exceptional brand experiences.

C-Suite On Deck

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Market...

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APRIMO AI AIMS TO BRING SPEED AND EFFICIENCY TO B2B MARKETING TEAMS’ CONTENT LIFECYCLE

B2B News Network | August 30, 2019

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Aprimo says it wants to improve B2B marketers’ personalization capabilities and free them from manual processes with artificial intelligence technology designed to work across multiple areas of the content lifecycle. The Chicago-based firm this week introduced Aprimo AI, which combines its own proprietary machine learning with Microsoft Cognitive Services from the latter’s Azure set of cloud-based services. The company said Aprimo AI can come into play as content work is assigned, as...

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APRIMO RECOGNIZED AS WINNER FOR 2019 MICROSOFT MEDIA & COMMUNICATIONS PARTNER OF THE YEAR

Aprimo | June 20, 2019

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Aprimo, the leading provider of technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them, today announced it has won the 2019 Microsoft Media & Communications Partner of the Year Award. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. As a member of t...

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SPRING 2019 RELEASE SYNC! ANNOUNCEMENT

Aprimo | June 04, 2019

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Aprimo, the leading provider of technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them, has announced a Spring 2019 Release including new features, UX innovations, and expanded integrations across its entire platform. The release recaps innovations that Aprimo continuously delivered to its SaaS platform from the beginning of the year. Each update further enables users to easily plan, cre...

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INRIVER AND APRIMO PARTNER TO BRIDGE THE PRODUCT DATA TO CONSUMER CONTENT GAP

Aprimo | April 02, 2019

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inRiver, the leading provider of SaaS-based product information management (PIM) solutions and Aprimo,the leading provider of technology solutions for content, operations, and performance, today announced a strategic partnership and development of a joint solution to bridge the gap between raw product content and creating engaging marketing experiences to drive revenue. The partnership will help e-commerce, customer experience, and creative teams drive a consistent customer experience seamlessly...

Read More
news image

APRIMO AI AIMS TO BRING SPEED AND EFFICIENCY TO B2B MARKETING TEAMS’ CONTENT LIFECYCLE

B2B News Network | August 30, 2019

Aprimo says it wants to improve B2B marketers’ personalization capabilities and free them from manual processes with artificial intelligence technology designed to work across multiple areas of the content lifecycle. The Chicago-based firm this week introduced Aprimo AI, which combines its own proprietary machine learning with Microsoft Cognitive Services from the latter’s Azure set of cloud-based services. The company said Aprimo AI can come into play as content work is assigned, as...

Read More
news image

APRIMO RECOGNIZED AS WINNER FOR 2019 MICROSOFT MEDIA & COMMUNICATIONS PARTNER OF THE YEAR

Aprimo | June 20, 2019

Aprimo, the leading provider of technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them, today announced it has won the 2019 Microsoft Media & Communications Partner of the Year Award. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. As a member of t...

Read More
news image

SPRING 2019 RELEASE SYNC! ANNOUNCEMENT

Aprimo | June 04, 2019

Aprimo, the leading provider of technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them, has announced a Spring 2019 Release including new features, UX innovations, and expanded integrations across its entire platform. The release recaps innovations that Aprimo continuously delivered to its SaaS platform from the beginning of the year. Each update further enables users to easily plan, cre...

Read More
news image

INRIVER AND APRIMO PARTNER TO BRIDGE THE PRODUCT DATA TO CONSUMER CONTENT GAP

Aprimo | April 02, 2019

inRiver, the leading provider of SaaS-based product information management (PIM) solutions and Aprimo,the leading provider of technology solutions for content, operations, and performance, today announced a strategic partnership and development of a joint solution to bridge the gap between raw product content and creating engaging marketing experiences to drive revenue. The partnership will help e-commerce, customer experience, and creative teams drive a consistent customer experience seamlessly...

Read More

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C-Suite On Deck

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Market...