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Sam O’Brien, CMO at Affise discusses Affise's powerful business intelligence tools and their sales strategies. Read on to know more about his thoughts on digitization and content personalization in his latest ...
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prnewswire | December 29, 2020
As satellite TV memberships keep plunging, advanced promoting is developing its strength as the default mechanism for organizations hoping to get eyes before their items. Web based publicizing is required to come to an amazing $1.08 trillion by 2027. In the interim, computerized promoting organizations are improving and better at contacting focused on crowds for greatest commitment. With new patterns in influencer promoting, portable publicizing, automatic advertising, and more set to pick up ad...
The CMO Club | June 04, 2020
Claro Enterprise Solutions and The CMO Club Partner to Produce "Social Media Playbook" Report Examines How Marketers Can Use Social Media to Engage with Customers and Build Brands
MARKETING DATA
Grupo Elektra | February 01, 2022
Grupo Elektra's Supervisory Committee appointed Elena Alti Ortiz as the new Chrief Marketing Officer, aiming to continue strengthening the Company´s more valuable brands. Elena Alti will be responsible for reinforcing the value and positioning of Grupo Elektra's brands (Banco Azteca, Italika and Elektra), innovating and coordinating marketing strategies that efficiently communicate - through digital and traditional channels - the value proposition of these companies,...
Instagram | February 08, 2020
Instagram is rolling out a new feature that will allow users to group their following list into different categories. Instagram uses data from the past 90 days to create these categories. In calculating interactions, Instagram measures user actions such as liking posts and reacting to stories....
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