Advertising Week

Merkle | September 20, 2016

We Have Arrived: How the Convergence of Data and Media Changes Everything September 26, 2016, 4:15 PM, presented by Diana Pessin, Vice President, User Acquisition & Programmatic Buying, HBO, and Matt Naeger, Senior Vice President, Client Partner, Merkle. With the progression of data into digital marketing over the past several years, what has been lacking to this point was the ability to scale data-driven tactics into full-blown media programs. This session will explore how data-drive...

MEC | September 12, 2016

MEC, a leading global media agency, announces its investment in the industry's talent signing on as presenting sponsor of the Talent Track at Advertising Week, the premier gathering of marketing and communications leaders in New York from September 26th to 30th....

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...