AdAsia Holdings

Marketing Strategy

Business Wire | June 01, 2023

Cyber Power Systems (USA), Inc., a leader in power protection and power management products, announced today that CRN®, a brand of The Channel Company, has named Lauren Gottsacker, channel account manager at CyberPower, to the Women of the Channel list for 2023. Every year, CRN recognizes women from vendor, distributor, and solution provider organizations whose expertise and vision are leaving a noticeable and commendable mark on the technology industry. The CRN 2023 Women o...

Martech

Absen | June 30, 2022

Absen, a global LED solutions manufacturer, has reached a historic milestone. Absen's global partnership network has reached 1000 channel partners after a successful expansion plan. The valued partnership network is a cornerstone of Absen's global architecture, and the recruitment drive's success strengthens the company's leading position as an LED innovations and technologies specialist while supporting market growth. Laura Luo, Absen's Head of G...

Channel Partnerships

ITA Group, PRMMS | November 04, 2022

ITA Group, a global leader in corporate engagement solutions, has announced a strategic partnership with PRM Marketing Services (PRMMS), a Singapore-based leader in channel and loyalty marketing. PRMMS offers global capabilities, brings 15+ years in channel, customer relationship management and loyalty marketing business, and has a passionate and dedicated client-centric culture, similar to ITA Group. The strategic affiliation helps ITA Group deliver immediate benefits to clients ...

ContractPodAi | August 04, 2020

Advanced technologies and artificial intelligence (AI) have certainly changed the way businesses operate. And those in the legal industry are no exception. Thanks to machine learning and natural language processing (NLP), AI chatbots - or virtual legal assistants (VLAs) - have become more and more popular among general counsels (GCs) and legal teams. That is because their use can add significant value to legal departments: they help with high-effort, low-impact tasks and allow law...