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CHANNEL PARTNERSHIPS

BRANDMUSCLE’S CHANNEL PARTNER SCORECARD TO STRENGTHEN THE BOBCAT DEALER NETWORK MARKETING PERFORMANCE WITH RATINGS AND RECOMMENDATIONS

BrandMuscle, Bobcat Company | April 06, 2022

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BrandMuscle, the industry leader in integrated local and channel marketing, announced today that Bobcat Company, a worldwide leader in the manufacturing and distribution of compact equipment, will use Channel Partner Scorecard, a new solution within BrandMuscle’s Intelligent Local Marketing Platform, to evaluate Bobcat dealers’ local marketing performance and provide rules-based recommendations for optimizing their marketing execution in alignment with national strategy.
Read More

TWITTER ANNOUNCES STORIES FEATURE, RIPTWITTER TRENDS WORLDWIDE

Twitter | March 04, 2020

news image

Twitter confirmed it’s testing a new feature, called Fleets, which is similar to Instagram and Snapchat stories. Kayvon Beykpour, product lead at Twitter, made the announcement and previewed how it will look....

Read More

MARKETING ANALYTICS

AGILE MARKETING REQUIRES AGILE DATA MEASUREMENT

martechtoday | March 30, 2021

news image

“You have to be agile today,” said Matthew Murray, COO & CMO of direct-to-consumer women’s wellness brand Love Wellness. Certainly this didn’t shock any attendees of MarTech’s virtual conference this March. As we’ve covered extensively at MarTech Today, agile marketing is a route many business are taking, and it works best when keeping the customer as the focus. For Murray, nimble data measurement and analytics strategies are also essential ...

Read More

MARKETING ANALYTICS TOOL JUMPSHOT TO SHUT DOWN AMID PRIVACY CONCERNS

Avast | January 30, 2020

news image

Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

Read More
news image

CHANNEL PARTNERSHIPS

BRANDMUSCLE’S CHANNEL PARTNER SCORECARD TO STRENGTHEN THE BOBCAT DEALER NETWORK MARKETING PERFORMANCE WITH RATINGS AND RECOMMENDATIONS

BrandMuscle, Bobcat Company | April 06, 2022

BrandMuscle, the industry leader in integrated local and channel marketing, announced today that Bobcat Company, a worldwide leader in the manufacturing and distribution of compact equipment, will use Channel Partner Scorecard, a new solution within BrandMuscle’s Intelligent Local Marketing Platform, to evaluate Bobcat dealers’ local marketing performance and provide rules-based recommendations for optimizing their marketing execution in alignment with national strategy.
Read More

news image

TWITTER ANNOUNCES STORIES FEATURE, RIPTWITTER TRENDS WORLDWIDE

Twitter | March 04, 2020

Twitter confirmed it’s testing a new feature, called Fleets, which is similar to Instagram and Snapchat stories. Kayvon Beykpour, product lead at Twitter, made the announcement and previewed how it will look....

Read More
news image

MARKETING ANALYTICS

AGILE MARKETING REQUIRES AGILE DATA MEASUREMENT

martechtoday | March 30, 2021

“You have to be agile today,” said Matthew Murray, COO & CMO of direct-to-consumer women’s wellness brand Love Wellness. Certainly this didn’t shock any attendees of MarTech’s virtual conference this March. As we’ve covered extensively at MarTech Today, agile marketing is a route many business are taking, and it works best when keeping the customer as the focus. For Murray, nimble data measurement and analytics strategies are also essential ...

Read More
news image

MARKETING ANALYTICS TOOL JUMPSHOT TO SHUT DOWN AMID PRIVACY CONCERNS

Avast | January 30, 2020

Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us