451 Agency

Cyxtera | June 25, 2020

Cyxtera, a global leader in data center colocation and interconnection services, announced today the launch of its updated Channel Partner Program with the goal of increasing opportunities for its global ecosystem of partners and resellers. As part of the company’s investment in enhancing its channel program, Cyxtera has added Nicholas Voth as its new Vice President of Global Channel Strategy and Sales. The company also formally introduced its Influencer Referral Partner Program that provi...

MARKETING ANALYTICS

martechtoday | March 30, 2021

“You have to be agile today,” said Matthew Murray, COO & CMO of direct-to-consumer women’s wellness brand Love Wellness. Certainly this didn’t shock any attendees of MarTech’s virtual conference this March. As we’ve covered extensively at MarTech Today, agile marketing is a route many business are taking, and it works best when keeping the customer as the focus. For Murray, nimble data measurement and analytics strategies are also essential ...

ajc | March 11, 2020

The Norcross City Council recently approved the creation of a Media, Marketing and Communications Task Force for the specific purpose of evaluating current communication processes, print publications, web presence and use of social media platforms. According to the city’s draft document, “Clear communication and an excellent media presence, including social media, are necessary for any modern city to thrive. While we have made strides in these areas, we continue to hear concerns from...

EKINOPS | September 29, 2020

EKINOPS a leading supplier of optical transport, branch routing and software-defined solutions, today announces that it has signed a new channel partner agreement with ALEF Distribucija ADRIA which will meet increasing demand for seamless, open and high-capacity networks across the Adriatic region, where Ekinops has secured a number of new customer wins over the past 12 months. ALEF Adriatic, part of the ALEF Group, is a value-added distributor of ICT (Information and Communications Techn...