Q&A with Sangram Vajre, Co-founder & Chief Evangelist at Terminus

MEDIA 7 | January 9, 2020

Q&A with Sangram Vajre
Sangram Vajre, Co-Founder & Chief Evangelist at Terminus is also an author and host of the podcast FlipmyFunnel. He is one of the leading minds in B2B marketing.

MEDIA 7: What are you passionate about?
SANGRAM VAJRE:
Three things: Lead professionally. Grow personally. Love family.

M7: Terminus has been recognized as one of Georgia’s 40 fastest-growing companies by ACG Atlanta. What factors contribute to this pace?
SV: 
One of our core values is #OneTeam – which means we think and act as one team and know that if we treat our team right, they will treat our customers amazing. There are no great companies, only great people that make those companies.


"Marketers who say they are going to transform their organization without support from Sales and buy-in from management fail to see success."

M7: Terminus is the leader of the account-based movement. What according to you are the common mistakes marketers make with ABM?
SV:
 Marketers who say they are going to transform their organization without support from Sales and buy-in from management fail to see success. The marketers who make a few sales people wildly successful, join campaigns to help them win deals, win their hearts and minds.

M7: Could you tell us a little bit about your podcast Flipmyfunnel? How did that idea come about?
SV:
 I was already talking to customers and amazing people in the industry and every time I would walk away with the thought that wish I recorded that conversation. Well, I just started doing that which turned into a podcast series that has now over 500 episodes and continue to rate in the top 50 business podcast.


"Terminus can quickly get a sales rep alerted when their target account is on the website which helps them prioritize which target accounts they need to spend more time with."

M7: What are some of the best indicators that a prospect is really engaged with your brand?
SV:
Visit to your website and the frequency of it. There are technologies like Terminus that can quickly get a sales rep alerted when their target account is on the website which helps them prioritize which target accounts they need to spend more time with. This could become one of the most important indicators of early success for companies in 2020.


M7: What marketing channels do you use and which ones do you see as the most promising given your target customers?
SV:
It’s always the combination that works since everyone is different but the goal is to surround them with your message on their channels so when they are ready, they think of you.


"Mature and forward thinking CMOs are starting to help their sales team win more and faster by focusing on pipeline velocity and expansion deals."

M7: What aspects of ABM do you think might change in the future?
SV:
I believe ABM is B2B. Most companies are still focused on top of the funnel. Mature and forward thinking CMOs are starting to help their sales team win more and faster by focusing on pipeline velocity and expansion deals.


M7: What is your favorite quote?
SV:
Selling is essentially transfer of feelings – Zig Ziglar.

ABOUT TERMINUS

Terminus is the leader of the account-based movement and the crucial link that connects B2B marketing and sales teams with their ideal customers. The Terminus solution arms marketing teams with an account-centric platform that delivers the intelligence and automation needed to scale ABM and revolutionize the way B2B marketing is done. Hundreds of organizations worldwide, including Salesforce, GE, Verizon, 3M and CA Technologies, turn to Terminus to more effectively target, engage and grow their best-fit accounts. Terminus offers savvy marketers the technology and proven expertise to radically improve ABM strategies and campaigns, increasing ROI and producing exceptional results. For more information, visit Terminus.

More C-Suite on deck

Vrity's CEO and Co-Founder Jesse Wolfersberger decodes that optimizing AI means understanding when and how to use it

Media 7 | October 20, 2021

Jesse Wolfersberger, CEO and Co-Founder of Vrity, talks to us about how he combined his years of experience in quantifying data into building Vrity that helps brands attribute their purchase propensity shifts from their marketing and branding efforts, accurately. They are on a mission to help brands understand their true ROI from their values. Read on to find out more about the power of combining data science and written communication abilities, and how business leaders today can prepare to take on an AI-centric world, head on.

Read More

Forsta's Noel Hamill believes that being mindful of human experiences helps to stay relevant and competitive

Media 7 | January 19, 2022

Noel Hamill, Chief Marketing & Digital Officer at Forsta, takes us through his enriching professional journey and discovering the power of technology to create the smartest, most actionable fuelled by efficient and strong research. Read on to find out more about Forsta's powerful suite of tools that transcends methodological and data silos.

Read More

Bidnamic's CMO, Alun Davies, says that marketers are now more like software developers

Media 7 | November 23, 2021

E-commerce marketers today need to be equipped with digital skills, agile processes, and the latest technologies to make the best out of the present landscape, shares Alun Davies, Chief Marketing Officer at Bidnamic, in this interview with Media 7. Read on to find out how a specialized skillset can make marketers highly valuable in dynamic and growing markets.

Read More

Vrity's CEO and Co-Founder Jesse Wolfersberger decodes that optimizing AI means understanding when and how to use it

Media 7 | October 20, 2021

Jesse Wolfersberger, CEO and Co-Founder of Vrity, talks to us about how he combined his years of experience in quantifying data into building Vrity that helps brands attribute their purchase propensity shifts from their marketing and branding efforts, accurately. They are on a mission to help brands understand their true ROI from their values. Read on to find out more about the power of combining data science and written communication abilities, and how business leaders today can prepare to take on an AI-centric world, head on.

Read More

Forsta's Noel Hamill believes that being mindful of human experiences helps to stay relevant and competitive

Media 7 | January 19, 2022

Noel Hamill, Chief Marketing & Digital Officer at Forsta, takes us through his enriching professional journey and discovering the power of technology to create the smartest, most actionable fuelled by efficient and strong research. Read on to find out more about Forsta's powerful suite of tools that transcends methodological and data silos.

Read More

Bidnamic's CMO, Alun Davies, says that marketers are now more like software developers

Media 7 | November 23, 2021

E-commerce marketers today need to be equipped with digital skills, agile processes, and the latest technologies to make the best out of the present landscape, shares Alun Davies, Chief Marketing Officer at Bidnamic, in this interview with Media 7. Read on to find out how a specialized skillset can make marketers highly valuable in dynamic and growing markets.

Read More

Related News

CHANNEL PARTNERSHIPS

AscellaHealth Named National Association of Specialty Pharmacy (NASP) Strategic Channel Partner of the Year

AscellaHealth | September 26, 2022

AscellaHealth, a global healthcare and specialty pharmacy solutions company, is extremely honored to be named Strategic Channel Partner of the Year at the recent National Association of Specialty Pharmacy (NASP) Annual Meeting & Expo. This award is given to an organization such as a manufacturer, technology provider, GPO, Hub service provider, logistics provider, nonprofit or other that provides a service or solution to facilitate the delivery of high-quality, cost-effective specialty pharmacy care. Honored to receive this award, Dea Belazi, president and CEO, AscellaHealth says, "This extraordinary recognition by such an esteemed organization as NASP belongs to our talented team of strategic innovators with unparalleled industry experience and expertise. It is extremely gratifying to gain this unique distinction in the specialty pharmacy market and our entire organization is deserving of this hon Honored to receive this award, Dea Belazi, president and CEO, AscellaHealth says, "This extraordinary recognition by such an esteemed organization as NASP belongs to our talented team of strategic innovators with unparalleled industry experience and expertise. It is extremely gratifying to gain this unique distinction in the specialty pharmacy market and our entire organization is deserving of this honor.” AscellaHealth is part of The AscellaHealth Family of Companies: including subsidiaries Optime Care dedicated to rare, orphan/ultra-orphan disease patients and Terebellum, a global organization serving pharmaceutical manufacturers. Belazi continues, "The AscellaHealth Family of Companies provide single-source, end-to-end solutions to tighten the specialty pharmacy value chain. In the highly fragmented current marketplace with multiple vendors handling each stage of the pre-launch, commercialization, distribution and fulfilment processes, manufacturers value our one stop, consultative approach. Most importantly, we are always mindful of putting patients at the center of all our initiatives." With a focus on optimizing access to expensive specialty and rare disease medications and improving patient outcomes, AscellaHealth provides a full spectrum of cutting-edge programs and services that are valued by all stakeholders, including patients, payers, life sciences manufacturers and providers. AscellaHealth core services include pre-commercialization and market access, comprehensive Hub and patient support, exclusive distribution partnerships and national specialty medication fulfillment, data analytics, supply chain logistics and payer/pharmaceutical financial solutions. To learn more about AscellaHealth’s unique life sciences solutions, email businessdevelopment@ascellahealth.com About AscellaHealth LLC AscellaHealth is a global Healthcare & Specialty Pharmacy solutions organization serving patients, payers, life sciences manufacturers and providers, offering a comprehensive portfolio of customized, tech-enabled specialty pharmaceutical and personalized medical management services. A multiple Inc. 5000 winner, AscellaHealth’s unique, patient-centric approach is built upon proprietary technology processes for innovative programs and services optimizing health outcomes and quality of life for patients with complex chronic conditions or rare diseases that require specialty medications and/or gene and cell therapies. Most recently, AscellaHealth has joined with its subsidiaries, Optime Care and Terebellum to form the AscellaHealth Family of Companies. Visit www.AscellaHealth.com.

Read More

CHANNEL PARTNERSHIPS

Faye Launches Partnership with Asana to Expand Project Management Solution Offerings

Faye | September 23, 2022

Faye, today announced it has joined Asana Partners, expanding Asana’s global Channel Partner network of trusted providers offering professional services to ensure success with Asana. Asana Partners help companies of all sizes enhance and advance their digital transformation efforts, enabling them to deploy with confidence, learn from experts and gain access to custom solutions. Featuring partnerships with industry leaders, Asana’s global Channel network connects customers with leading solutions, reseller, and systems integrator experts in 75 countries to eliminate information silos and help organizations coordinate their work with clarity. Hand-selected for their capabilities in enterprise software and change management, partners offer professional and technical services to ensure success for distributed workers, from deploying Asana to setting up workflows to building custom solutions. Undergoing a rigorous certification program, partners offer training and resources covering a wide range of needs and skills, across teams and time zones. From planning and prioritizing projects, to setting goals and staying aligned, Channel Partnership organizations fast track their digital transformation efforts. Through this partnership, Faye is able to help clients implement, set up, and customize their Asana software and workflows, train and onboard employees to the new platform, and even integrate Asana with other critical technologies in their tech stack like CRM or CX software. By partnering with Asana, Faye enables their clients to move faster and coordinate work effortlessly, no matter where their employees are located. “The Faye team is excited to be a part of the Asana partner network,” said David Faye, CEO at Faye. “The Faye team is excited to be a part of the Asana partner network,” said David Faye, CEO at Faye. “At Faye, we make the best software in the world even better, and with our Asana services it’s no different. We are excited to help our clients take full advantage of the Asana platform with our skilled configuration, implementation, and integration services. This partnership further enables us to drive efficiency, automation, and simplicity in our clients’ tech stacks.” “We’re thrilled that Faye has joined Asana Partners, expanding our global Channel Partner network to help our customers accelerate their use of Asana and achieve success, whether they’re collaborating in-person or remotely,” said Mary-Patton Eisen, Global Head of Channel Partnerships, Asana. “Our trusted Channel Partners, including Faye, are enabling our customers to unlock more value from Asana by providing them with a single platform for distributed work that enables them to move faster and coordinate their work seamlessly, no matter where they are located.” Asana helps more than 131,00 paying customers and millions of free organizations in over 200 countries orchestrate their work, from small projects to strategic initiatives. Leading companies rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. For more information about Asana Partners and how it can benefit your business, visit: https://asana.com/partners Join Faye and Asana on September 27 at 9:00 AM PT at our webinar, Connecting Asana & Office365 to Reduce Your “Work About Work”: https://fayebsg.zoom.us/webinar/register/9516637756665/WN_69U2x3lQTZadR6H9L8v3EQ Original press release can be found here About Faye Faye is a global leader in software strategy, deployment, integrations, and ongoing management for mid-market to enterprise organizations, working with customers in over 25 countries to integrate SugarCRM, Zendesk, Salesforce, HubSpot, Asana, and more into complex tech stacks. An Inc. 5000 award winner nine years in a row, Faye is an experienced CRM, CX, and bot advisor, trusted by customers and channel partners alike. They were recognized as the 2022 SugarCRM President’s Club Partner of the Year and as the 2022 Zendesk Vertical Solutions Partner of the Year. Faye offers a variety of Asana services including implementation, training, and ongoing management. For more information about Faye’s Asana services, visit: https://fayedigital.com/asana/

Read More

MARTECH

Grip Security launches first partner program to drive sales of their SaaS application protection

Grip Security | September 27, 2022

Grip is looking to add partners who understand the differentiated value of their offering, and the uniqueness that it will provide to customers looking for improved SaaS security. Grip Security, which makes a SaaS security solution that unifies discovery, access control and data governance, has announced the Grip Security Partner Program. Grip emerged from stealth in April 2021 with a SaaS security solution designed to go beyond the limits of traditional CASBs, while at the same time making it easy to cover a large number of apps, overcoming a problem that exploded with the number of apps where many apps were simply not covered. “The company has grown by 300% and has seen a 500% growth in engagements with Fortune 500 companies,” said Lior Yaari, Grip Security’s CEO. “The company has grown by 300% and has seen a 500% growth in engagements with Fortune 500 companies,” said Lior Yaari, Grip Security’s CEO. “There has been a lot of change and a lot market change.” Because SaaS is closely tied to identity, Grip made it a top priority to establish deep integrations with as many identity providers as possible. That phase has now been completed. “We have extended our integration to almost every identity provider in the market today – almost a dozen,” Yaari said. “We are now looking at bringing joint offerings with large security vendors to market. Many of these joint integrations have been signed, but have not yet been announced, as we are still building out joint value.” Grip started out briefly selling direct in their proof of concept stage, but the pivot to the channel was in their plans, and that too has already taken place. “We have a channel-focused Go-to-Market strategy,” Yaari stated. “14 is the number of partners that we have right now, and that is growing fast. Our third U.S. hire was our director of channel sales. This is a critical part of our strategy.” The plan is for a fairly rapid channel expansion, not just to work with a small number of partners until they become successful. “We aren’t looking to work with 10,000 partners, but we do want to find enough key partners,” Yaari indicated. “We are not looking for logos on the web site. We are looking for partners who want to work with us so that we can make each other successful, and where they can position themselves as a source of innovation with us.” Insight is one of their initial partners. “With Insight, we are not part of a special innovation program,” Yaari said. “They are an example of a partner that we have a good relationship with, who understand how to drive need and who knows that SaaS is becoming bigger.” The problem many partners face is that since SaaS is relatively new, as they think organizations don’t have the right solutions to fix it, and they themselves lack the right backdrop for channel sales to explain it to the customer. “For the partner, they keys are understanding the problem space, understanding the market and the patching that is used today, and understanding how we are unique and the right questions to ask to get a meeting,” Yaari said. The program begins with a single tier, but Yaari said that they intended to expand that as the program builds out further. Simplicity is a dominant feature of the new program. “Our product is very different from other security products,” said Young-Sae Song, Chief Marketing Officer at Grip. “It takes 10 minutes to install. It is simple enough to be demoed by a channel sales person. You don’t need a technical person with deep training to demo it.” Grip also supports partners with jointly funded programs to promote Grip, as well as co-branded sales materials. Song said that because Grip isn’t heavy like most SaaS solutions, the channel can go to market very quickly with it. “It is probably faster for them than any other enterprise security product,” he stated. It also provides support for more than 20,000 SaaS applications, allows for 80% reduction in analyst workload, and has five times more SaaS application discovery compared to CASBs.

Read More

CHANNEL PARTNERSHIPS

AscellaHealth Named National Association of Specialty Pharmacy (NASP) Strategic Channel Partner of the Year

AscellaHealth | September 26, 2022

AscellaHealth, a global healthcare and specialty pharmacy solutions company, is extremely honored to be named Strategic Channel Partner of the Year at the recent National Association of Specialty Pharmacy (NASP) Annual Meeting & Expo. This award is given to an organization such as a manufacturer, technology provider, GPO, Hub service provider, logistics provider, nonprofit or other that provides a service or solution to facilitate the delivery of high-quality, cost-effective specialty pharmacy care. Honored to receive this award, Dea Belazi, president and CEO, AscellaHealth says, "This extraordinary recognition by such an esteemed organization as NASP belongs to our talented team of strategic innovators with unparalleled industry experience and expertise. It is extremely gratifying to gain this unique distinction in the specialty pharmacy market and our entire organization is deserving of this hon Honored to receive this award, Dea Belazi, president and CEO, AscellaHealth says, "This extraordinary recognition by such an esteemed organization as NASP belongs to our talented team of strategic innovators with unparalleled industry experience and expertise. It is extremely gratifying to gain this unique distinction in the specialty pharmacy market and our entire organization is deserving of this honor.” AscellaHealth is part of The AscellaHealth Family of Companies: including subsidiaries Optime Care dedicated to rare, orphan/ultra-orphan disease patients and Terebellum, a global organization serving pharmaceutical manufacturers. Belazi continues, "The AscellaHealth Family of Companies provide single-source, end-to-end solutions to tighten the specialty pharmacy value chain. In the highly fragmented current marketplace with multiple vendors handling each stage of the pre-launch, commercialization, distribution and fulfilment processes, manufacturers value our one stop, consultative approach. Most importantly, we are always mindful of putting patients at the center of all our initiatives." With a focus on optimizing access to expensive specialty and rare disease medications and improving patient outcomes, AscellaHealth provides a full spectrum of cutting-edge programs and services that are valued by all stakeholders, including patients, payers, life sciences manufacturers and providers. AscellaHealth core services include pre-commercialization and market access, comprehensive Hub and patient support, exclusive distribution partnerships and national specialty medication fulfillment, data analytics, supply chain logistics and payer/pharmaceutical financial solutions. To learn more about AscellaHealth’s unique life sciences solutions, email businessdevelopment@ascellahealth.com About AscellaHealth LLC AscellaHealth is a global Healthcare & Specialty Pharmacy solutions organization serving patients, payers, life sciences manufacturers and providers, offering a comprehensive portfolio of customized, tech-enabled specialty pharmaceutical and personalized medical management services. A multiple Inc. 5000 winner, AscellaHealth’s unique, patient-centric approach is built upon proprietary technology processes for innovative programs and services optimizing health outcomes and quality of life for patients with complex chronic conditions or rare diseases that require specialty medications and/or gene and cell therapies. Most recently, AscellaHealth has joined with its subsidiaries, Optime Care and Terebellum to form the AscellaHealth Family of Companies. Visit www.AscellaHealth.com.

Read More

CHANNEL PARTNERSHIPS

Faye Launches Partnership with Asana to Expand Project Management Solution Offerings

Faye | September 23, 2022

Faye, today announced it has joined Asana Partners, expanding Asana’s global Channel Partner network of trusted providers offering professional services to ensure success with Asana. Asana Partners help companies of all sizes enhance and advance their digital transformation efforts, enabling them to deploy with confidence, learn from experts and gain access to custom solutions. Featuring partnerships with industry leaders, Asana’s global Channel network connects customers with leading solutions, reseller, and systems integrator experts in 75 countries to eliminate information silos and help organizations coordinate their work with clarity. Hand-selected for their capabilities in enterprise software and change management, partners offer professional and technical services to ensure success for distributed workers, from deploying Asana to setting up workflows to building custom solutions. Undergoing a rigorous certification program, partners offer training and resources covering a wide range of needs and skills, across teams and time zones. From planning and prioritizing projects, to setting goals and staying aligned, Channel Partnership organizations fast track their digital transformation efforts. Through this partnership, Faye is able to help clients implement, set up, and customize their Asana software and workflows, train and onboard employees to the new platform, and even integrate Asana with other critical technologies in their tech stack like CRM or CX software. By partnering with Asana, Faye enables their clients to move faster and coordinate work effortlessly, no matter where their employees are located. “The Faye team is excited to be a part of the Asana partner network,” said David Faye, CEO at Faye. “The Faye team is excited to be a part of the Asana partner network,” said David Faye, CEO at Faye. “At Faye, we make the best software in the world even better, and with our Asana services it’s no different. We are excited to help our clients take full advantage of the Asana platform with our skilled configuration, implementation, and integration services. This partnership further enables us to drive efficiency, automation, and simplicity in our clients’ tech stacks.” “We’re thrilled that Faye has joined Asana Partners, expanding our global Channel Partner network to help our customers accelerate their use of Asana and achieve success, whether they’re collaborating in-person or remotely,” said Mary-Patton Eisen, Global Head of Channel Partnerships, Asana. “Our trusted Channel Partners, including Faye, are enabling our customers to unlock more value from Asana by providing them with a single platform for distributed work that enables them to move faster and coordinate their work seamlessly, no matter where they are located.” Asana helps more than 131,00 paying customers and millions of free organizations in over 200 countries orchestrate their work, from small projects to strategic initiatives. Leading companies rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. For more information about Asana Partners and how it can benefit your business, visit: https://asana.com/partners Join Faye and Asana on September 27 at 9:00 AM PT at our webinar, Connecting Asana & Office365 to Reduce Your “Work About Work”: https://fayebsg.zoom.us/webinar/register/9516637756665/WN_69U2x3lQTZadR6H9L8v3EQ Original press release can be found here About Faye Faye is a global leader in software strategy, deployment, integrations, and ongoing management for mid-market to enterprise organizations, working with customers in over 25 countries to integrate SugarCRM, Zendesk, Salesforce, HubSpot, Asana, and more into complex tech stacks. An Inc. 5000 award winner nine years in a row, Faye is an experienced CRM, CX, and bot advisor, trusted by customers and channel partners alike. They were recognized as the 2022 SugarCRM President’s Club Partner of the Year and as the 2022 Zendesk Vertical Solutions Partner of the Year. Faye offers a variety of Asana services including implementation, training, and ongoing management. For more information about Faye’s Asana services, visit: https://fayedigital.com/asana/

Read More

MARTECH

Grip Security launches first partner program to drive sales of their SaaS application protection

Grip Security | September 27, 2022

Grip is looking to add partners who understand the differentiated value of their offering, and the uniqueness that it will provide to customers looking for improved SaaS security. Grip Security, which makes a SaaS security solution that unifies discovery, access control and data governance, has announced the Grip Security Partner Program. Grip emerged from stealth in April 2021 with a SaaS security solution designed to go beyond the limits of traditional CASBs, while at the same time making it easy to cover a large number of apps, overcoming a problem that exploded with the number of apps where many apps were simply not covered. “The company has grown by 300% and has seen a 500% growth in engagements with Fortune 500 companies,” said Lior Yaari, Grip Security’s CEO. “The company has grown by 300% and has seen a 500% growth in engagements with Fortune 500 companies,” said Lior Yaari, Grip Security’s CEO. “There has been a lot of change and a lot market change.” Because SaaS is closely tied to identity, Grip made it a top priority to establish deep integrations with as many identity providers as possible. That phase has now been completed. “We have extended our integration to almost every identity provider in the market today – almost a dozen,” Yaari said. “We are now looking at bringing joint offerings with large security vendors to market. Many of these joint integrations have been signed, but have not yet been announced, as we are still building out joint value.” Grip started out briefly selling direct in their proof of concept stage, but the pivot to the channel was in their plans, and that too has already taken place. “We have a channel-focused Go-to-Market strategy,” Yaari stated. “14 is the number of partners that we have right now, and that is growing fast. Our third U.S. hire was our director of channel sales. This is a critical part of our strategy.” The plan is for a fairly rapid channel expansion, not just to work with a small number of partners until they become successful. “We aren’t looking to work with 10,000 partners, but we do want to find enough key partners,” Yaari indicated. “We are not looking for logos on the web site. We are looking for partners who want to work with us so that we can make each other successful, and where they can position themselves as a source of innovation with us.” Insight is one of their initial partners. “With Insight, we are not part of a special innovation program,” Yaari said. “They are an example of a partner that we have a good relationship with, who understand how to drive need and who knows that SaaS is becoming bigger.” The problem many partners face is that since SaaS is relatively new, as they think organizations don’t have the right solutions to fix it, and they themselves lack the right backdrop for channel sales to explain it to the customer. “For the partner, they keys are understanding the problem space, understanding the market and the patching that is used today, and understanding how we are unique and the right questions to ask to get a meeting,” Yaari said. The program begins with a single tier, but Yaari said that they intended to expand that as the program builds out further. Simplicity is a dominant feature of the new program. “Our product is very different from other security products,” said Young-Sae Song, Chief Marketing Officer at Grip. “It takes 10 minutes to install. It is simple enough to be demoed by a channel sales person. You don’t need a technical person with deep training to demo it.” Grip also supports partners with jointly funded programs to promote Grip, as well as co-branded sales materials. Song said that because Grip isn’t heavy like most SaaS solutions, the channel can go to market very quickly with it. “It is probably faster for them than any other enterprise security product,” he stated. It also provides support for more than 20,000 SaaS applications, allows for 80% reduction in analyst workload, and has five times more SaaS application discovery compared to CASBs.

Read More

Spotlight

Terminus

Terminus

Terminus is the leader of the account-based movement and the crucial link that connects B2B marketing and sales teams with their ideal customers. The Terminus solution arms marketing teams with an account-centric platform that delivers the intelligence and automation needed to scale ABM and revoluti...

Events

Resources