MARTECH
Businesswire | March 28, 2023
Fastly, Inc., one of the world’s fastest global edge cloud platforms, today announced a new partner program that significantly expands and simplifies the ability to deliver high-value, complete solutions through its Global Partner Network. Fastly’s Global Partner Network was recently awarded a 5-star rating by CRN in its 2023 Partner Program Guide.
“Our partners are critical to Fastly’s growth and success, so we’ve designed a program that makes it easier for them to win more business while ensuring customers get the value and quality they expect,” said Emily Friedberg, Group Vice President of Global Partnerships at Fastly. “More than ever, customers are looking to deliver the fastest online experiences possible, while also improving site performance, enhancing security, and empowering innovation at global scale. That’s why we’ve made it simpler for partners to deliver a complete solution through Fastly’s edge cloud platform.”
The new program extends Fastly’s Global Partner Network by providing greater flexibility, support and incentives to a range of partner types including Value-Added Resellers (VARs), System Integrators (SIs), Managed Service Providers (MSPs and MSSPs), agencies and consultants.
“The 5-star rating in CRN’s 2023 Partner Program Guide is awarded to the companies that go above and beyond in their commitment to nurturing strong, profitable and successful channel partnerships,” said Blaine Raddon, CEO of The Channel Company. “Fastly’s Global Partner Network earned this rating because it’s clear the program is designed to create more opportunities and better business outcomes for their partners.”
At the program’s core is a new tiered model that offers training, marketing support, sales enablement and new, simplified pricing and packaging options to make it easier to sell and service Fastly products. This tiered approach is designed to offer additional benefits, incentives and rewards based on partner investment and engagement.
“Fastly really listened to the channel, delivering a robust program that makes it easy to grow our business by helping our customers be faster, more innovative and secure,” said Joshua Jones, Vice President, Sales at Tevora. “As a Fastly partner for five years, this new program is night and day ahead of where it was and takes our engagement with Fastly to a new level. It is not only a game changer for how we work with Fastly, but it will also allow us to offer a broader range of solutions to existing and new customers.”
Existing Fastly partners are automatically enrolled in the program and can get access to resources and benefits on Fastly’s new partner portal. Prospective partners interested in learning more about the benefits of teaming with Fastly can access program information and connect with a Fastly team member here.
About Fastly
Fastly’s powerful and programmable edge cloud platform helps the world’s top brands deliver the fastest online experiences possible, while improving site performance, enhancing security, and empowering innovation at global scale. With world-class support that achieves 95%+ average annual customer satisfaction ratings, Fastly’s beloved suite of edge compute, delivery, security and observability offerings has been recognized as a leader by industry analysts such as IDC, Forrester and Gartner. Compared to legacy providers, Fastly’s powerful and modern network architecture is one of the fastest on the planet, empowering developers to deliver secure websites and apps at global scale with rapid time-to-market and industry-leading cost savings. Thousands of the world’s most prominent organizations trust Fastly to help them upgrade the internet experience, including Reddit, Pinterest, Stripe, Neiman Marcus, The New York Times, Epic Games, and GitHub
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MARKETING ANALYTICS
SentinelOne | March 20, 2023
SentinelOne (NYSE: S), an autonomous cybersecurity platform company, today announced new and expanded distributor relationships with Carahsoft, Exclusive Networks, and Ingram Micro. With increased routes to market and larger teams of dedicated SentinelOne experts, partners are better positioned to take full advantage of all SentinelOne offerings, accelerating the company’s penetration into key verticals across North America.
“We are excited to announce our newest distribution partnership with Ingram Micro and to grow our existing relationship with Exclusive Networks and Carahsoft,” said Ken Marks, VP Global Channels, SentinelOne. “Distribution’s ability to assist in Partner recruitment and enablement will be a significant value to SentinelOne’s expanding reseller network. We look forward to further accelerating our channel growth and are pleased to make more SentinelOne offerings available to our customers through our partner ecosystem.”
As SentinelOne’s newest distributor in the US and Canada, Ingram Micro will help support and grow existing SentinelOne Silver and Gold resellers serving the enterprise and commercial markets. Ingram Micro’s ability to assist in Partner recruitment and enablement, branding, marketing demand generation programs, and alternative financing options will add value throughout the SentinelOne partner ecosystem.
“Ingram Micro’s Emerging Business Group is the channel’s go-to-team for identifying and engaging new and emerging channel-ready technology vendors,” said Eric Kohl, vice president, Security and Networking, Ingram Micro. “We are thrilled to be SentinelOne’s new North American distribution partner and look forward to working together to help our channel partners achieve new standards in enterprise security.”
SentinelOne is also expanding its relationship with Exclusive Networks Group, a global SentinelOne Distributor since 2016. Exclusive Networks will extend its SentinelOne practice throughout North America focusing on new partner recruitment and multinational organizations. Exclusive Networks’ footprint with organizations with diverse networks spread across multiple geographies helps SentinelOne reach a key target market that is well positioned to benefit from comprehensive autonomous protection.
“We’re excited to expand our partnership with SentinelOne in North America as they move to a Tier 2 Distribution Model,” said Brian Vincik, Sr. Vice President, Exclusive Networks. “Exclusive Networks commitment to providing value added support with a dedicated approach is a key differentiator for our partners.”
SentinelOne partnered with Carahsoft in 2020 to bring its endpoint, cloud and IoT security solutions to the U.S. public sector. As SentinelOne’s Master Government Aggregator®, Carahsoft continues to provide SentinelOne with a high volume of proactive sales and marketing activities, and access to a robust reseller network to increase adoption of the Singularity Platform to better protect federal, state, local, and tribal government agencies. Carahsoft also offers a portfolio of contract vehicles to simplify procurement for government customers.
“We are proud to offer SentinelOne’s FedRAMP-certified Singularity Platform to our Public Sector customers,” said Chris Clarke, Director of the SentinelOne Team at Carahsoft. “SentinelOne’s technology helps agencies realize a higher level of protection and visibility. We look forward to working with the SentinelOne team and our reseller partners to better secure the Public Sector against evolving threats.”
For more information on SentinelOne partnerships visit the SentinelOne Partner Portal.
About SentinelOne
SentinelOne’s cybersecurity solution encompasses AI-powered prevention, detection, response and hunting across endpoints, containers, cloud workloads, and IoT devices in a single autonomous XDR platform.
About Ingram Micro
Ingram Micro helps businesses realize the promise of technology. It delivers a full spectrum of global technology and supply chain services to businesses around the world. Deep expertise in technology solutions, mobility, cloud, and supply chain solutions enables business partners to operate efficiently and successfully in the markets they serve. Unrivaled agility, deep market insights and the trust and dependability that come from decades of proven relationships set Ingram Micro apart and ahead. Discover how Ingram Micro can help you realize the promise of technology. More at www.ingrammicro.com.
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MARTECH
Business Wire | March 30, 2023
Ermetic, a leading cloud infrastructure security company, today announced its new Above the Cloud Channel Partner Program with separate offerings tailored to the needs of solution providers and managed security service providers (MSSPs). The redesigned program provides the resources solution providers need to deliver turn-key cloud security solutions for AWS, Microsoft Azure and Google Cloud environments, including the company’s first certification program for its cloud native application protection platform (CNAPP).
The program has more than 90 partners worldwide including Trace3, GuidePoint, Marcum Technology, Optiv, Protiviti, and 3 of the Big 4.
The global cloud security market is projected to grow from $33.13 billion in 2022 to $106.02 billion by 2029, at a CAGR of 18.1% in forecast period, 2022-2029. The major factors driving the market include the massive migration of data center workloads to cloud platforms, increasing frequency and sophistication of cyber-attacks on cloud computing systems, and growing need for cloud-native protection that provides a contextual view of risk and prioritizes remediation with action steps.
“Ermetic is a pioneer in CIEM. This foundational expertise is a critical component that filters into the entirety of their CNAPP platform and enables us to provide detailed code and policy update recommendations that can be manually or automatically applied to instantly reduce cloud security risk,” said Dominique Singer, VP of Strategy for Eden Data. “Devops teams have very little time for security, so Eden Data needs to be explicit, prescriptive and risk-focused with our cloud configuration recommendations. Ermetic has empowered us to deliver reliable, specific, clear guidance on top priorities in a thoughtfully organized interface.”
The Ermetic CNAPP uses an identity-first approach to unify and automate cloud infrastructure entitlement management (CIEM), cloud security posture management (CSPM), cloud workload protection (CWP), infrastructure as code (IaC) security and Kubernetes security posture management (KSPM). It unifies full asset discovery, deep risk analysis, runtime threat detection and compliance reporting, combined with pinpoint visualization and step-by-step guidance.
“Although organizations recognize the need to implement a comprehensive cloud infrastructure security program, they often lack the in-house multi-cloud expertise to manage it themselves. This is creating a significant opportunity for solution providers and MSSPs,” said Scott Hoard, Head of Global Channel Sales for Ermetic. “The new Ermetic Above the Cloud program is designed to meet the distinct needs of these two types of channel partners. We have also created a certification program that provides the technical skills to set our partners up for success, while improving their efficiency and profitability.”
Program Details
The Ermetic Above the Cloud Partner Program provides the following partnership levels, criteria, and benefits tailored to meet the unique needs and business goals of solution providers and MSSPs:
Solution Providers
For value-added resellers and national resellers Ermetic offers certified status for new partners who complete the Ermetic training program, and authorized status for partners that have an existing relationship with Ermetic.
Benefits
Deal registration with increased margin for identifying opportunities
Proposal-based Marketing Development Funds (MDF) for demand and lead generation
Sales incentives for driving growth and eligibility for rebate plans
Requirements
Certification Program that involves four hours of training, provides four hours of CPE credits, as well as a Certified Ermetician certificate and social media badge
Achieve annual program certification goals to maintain status
Participate in periodic Ermetic partner updates and surveys
Abide by Ermetic Rules of Engagement
MSSPs
The Ermetic MSSP program is designed to enable partners to offer risk-based vulnerability management, prioritization and remediation services to their customers. Authorized and Premium levels provide escalating benefits for partners as their Ermetic business volume grows.
Benefits
Access to the Ermetic Partner Portal, partner communications, and field sales and marketing support, including Market Development Funds (MDF)
Ermetic licenses are owned by the MSSP and can be allocated at their discretion
Ermetic provides cumulative volume discounts, so partner costs decrease as volumes increase
Partners own the customer support relationship; with no direct communication from Ermetic
For more information on joining the Ermetic Above the Clouds Partner Program visit: https://ermetic.com/partners.
About Ermetic
Ermetic reveals and prioritizes security gaps in AWS, Azure and GCP and enables organizations to remediate them immediately. The Ermetic cloud native application protection platform (CNAPP) uses an identity-first approach to unify and automate cloud infrastructure entitlement management (CIEM), cloud security posture management (CSPM), cloud workload protection and Kubernetes security posture management (KSPM). It unifies full asset discovery, deep risk analysis, runtime threat detection and compliance reporting, combined with pinpoint visualization and step-by-step guidance. The company is one of America’s Best Startup Employers according to Forbes and led by proven technology entrepreneurs whose previous companies have been acquired by Microsoft, Palo Alto Networks and others. Ermetic has received funding from Accel, Forgepoint, Glilot Capital Partners, Norwest Venture Partners, Qumra Capital and Target Global. Visit us at https://ermetic.com/ and follow us on LinkedIn, Twitter and Facebook.
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