Business Wire | June 02, 2023
Syxsense, a global leader in Unified Security and Endpoint Management (USEM) solutions, today announced a partnership with VLCM, an IT solutions and services provider focused on meeting customer needs for cybersecurity, networking, cloud, big data, and more. VLCM is one of Syxsense’s platinum channel partners and offers Syxsense Manage, Syxsense Secure, and Syxsense Enterprise, for customers looking to unify security and endpoint management.
“VLCM is the largest IT solution provider in Utah, and we’re excited to be working with their team of engineers to help streamline endpoint management and security for their customers,” said Jose Rangel, Vice President of Global Channels at Syxsense. “As organizations look to consolidate their security tech stack and better manage the endpoint vulnerability gap, it’s never been more important to have unified solutions that deliver complete visibility, real-time endpoint data, and automated workflows and remediations. VLCM’s ability to help guide customers through their cybersecurity journey – and tailor offerings to meet and exceed their business goals – is a win-win for all involved.”
Syxsense will help VLCM customers address the three key elements of endpoint security – patching, vulnerabilities, and compliance. Syxsense solutions offer complete endpoint visibility with comprehensive scanning to detect OS patch and security weaknesses, and the ability to see desktop, laptop, servers, mobile, and IoT devices, in a single console. With live connections to corporate assets, VLCM customers can use real-time data to make more accurate decisions and act against vulnerabilities and threats. And with Syxsense’s no-code drag-and-drop workflow builder (Syxsense Cortex), teams can automate and accelerate endpoint monitoring, alerting and remediation.
“As the cybersecurity landscape continues to get more complex, organizations are looking for trusted partners that can help them overcome challenges and better secure their networks. At VLCM we have a team of expert security architects that work with leading vendors like Syxsense to help alleviate that stress,” said Phillip Tarver, National Sales Manager at VLCM. “But with Syxsense, it’s not only about the Partner Program and attractive growth opportunities. It's also about the people and the support they provide partners to help them achieve mutual success. Syxsense goes the extra mile to make sure that we are supported. We work together as a team to close business and support our customers.”
Syxsense is also supporting VLCM through extensive training and community support. Read the VLCM partner testimonial here. To learn more about the Syxsense Partner Program, click here.
Syxsense is a leading software vendor providing endpoint security and IT operations management solutions to Managed Service Providers (MSPs), enterprises, and government organizations. Its solutions provide real-time visibility and control over endpoint devices, networks, and cloud infrastructure, helping organizations to protect against cyber threats, improve IT operations, and reduce risk. Syxsense is the first Unified Security and Endpoint Management (USEM) platform that centralizes the three key elements of endpoint security management: security and patch vulnerability management, remediation, and compliance controlled by a powerful drag-and-drop workflow automation technology called Syxsense Cortex™. Syxsense is a single cloud-based platform supporting Windows, Linux, Mac, and mobile devices on-premises and in the cloud. For more information, visit www.syxsense.com.
Privately owned since 1983, VLCM provides comprehensive IT, enterprise data, and cybersecurity solutions for the most complex IT environments. Operating out of the Rocky Mountain West, and headquartered in Salt Lake City, VLCM services organizations from all verticals, and all sizes. VLCM 'Gets IT Right' by partnering with a wide variety of technology partners, covering every aspect of the business technology landscape. VLCM works to bring cutting-edge technology into the business-planning process and align their customers’ visions with the right products and professional services. Please visit www.vlcm.com to learn more.
MULTI CHANNEL MARKETING
PR Newswire | May 29, 2023
Acoustic, a global marketing and customer engagement provider for B2C brands, today announced the launch of Acoustic Connect℠, a first-of-its-kind, all-in-one platform for multichannel marketing, personalized journey orchestration, and behavioral experience insights. With Acoustic Connect, marketers will gain unprecedented visibility from campaign to conversion, empowering them to leverage real-time behavioral insights for enhanced customer engagement and data-driven, intent-based strategies.
Today, engaging consumers effectively and delivering personalized, high-quality customer experiences have become increasingly challenging, especially with the absence of unified solutions that meet these demands. To create winning, one-to-one customer experiences, brands require a comprehensive understanding of how their customers interact with them, which traditional marketing platforms cannot provide. Acoustic Connect closes this gap by offering brands in-depth insights into each customer's experience using behavior-based signals that reveal every interaction throughout the customer journey. By uncovering the intent behind each engagement, including why customers convert or abandon, marketers gain the critical information needed to craft truly personalized journeys that foster lasting customer loyalty.
"Delivering personalized, one-to-one customer experiences is crucial for building brand loyalty and driving sales. However, integrating behavior-based signals into marketing platforms to enable this level of personalization has remained a challenge—until now," said Mark Cattini, CEO of Acoustic. "Acoustic Connect surpasses existing marketing platforms by allowing marketers to manage and optimize campaign performance in real time, within a single dashboard, rather than reacting after the customer has converted or abandoned. We're excited to revolutionize how marketers approach customer journeys by offering a comprehensive solution that seamlessly unites insight and action."
Acoustic Connect equips marketers with a robust, all-in-one platform featuring:
Multichannel Marketing: Streamline marketing processes across various channels, including email, social media, SMS, messaging apps, web, and more. Improve targeting and segmentation, and deliver engaging experiences through cohesive activation, automation, and management of marketing efforts.
Personalized Journey Orchestration: Craft multi-step customer experiences across diverse channels and touchpoints, utilizing highly relevant and engaging content tailored to individual customers' preferences, behaviors, and interactions. Move beyond isolated campaigns and disparate channels to deliver comprehensive, personalized customer journeys.
Behavioral Experience Insights: Gain visibility across the entire customer journey by collecting, analyzing, and interpreting behavior-based signals derived from users' interactions on a brand's website or app. Leverage signals such as intent, frustration, and content and channel preferences to create captivating experiences that foster loyalty and fuel growth.
"Our partnership with Acoustic is quickly enabling us to design and execute multichannel customer journeys with dynamic content on a 1:1 level," said Rachel Warren, Head of Lifecycle Marketing at Pura, the innovative smart-home fragrance company. "We are excited about the release of Acoustic Connect and the ability to see the impact of our comms in a clear, cohesive way. Being able to see customer interactions in a single dashboard will enable my team to optimize our strategies based on those insights and create next-level customer experiences for our customers. We are excited to see these new capabilities and the impact they will have on our business."
Acoustic Connect empowers brands to distinguish themselves in a highly competitive marketplace and captivate every visitor more efficiently and effectively. By offering in-depth visibility across the customer journey, brands can achieve measurable results, accelerate real-time conversions, engage beyond customer profiles, and deliver personalized experiences precisely when needed.
Acoustic Connect is available now. For more information and to schedule a demo, visit acoustic.com/solutions/connect or reach out to your Acoustic sales executive.
About Acoustic, L.P.
Acoustic, L.P. helps brands build closer, lasting, more rewarding customer connections through data-driven visibility and personal, relevant, and frictionless engagement. Our diverse range of solutions includes unified marketing and digital customer experience insights, campaign execution, behavioral experience analytics, and optimized pricing, promotion, markdown, and collaboration technology. With the help of our award-winning technology and unbeatable client success teams, businesses across industries can drive customer lifetime value. Learn more about the Acoustic portfolio at www.acoustic.com.
PR Newswire | May 30, 2023
Future-ready PSA-RMM platform provider SuperOps.ai launched the #TogetherWeCan initiative at the Channel Partners Conference & Expo aimed at supporting Managed Service Providers (MSPs), many of whom struggle with mental health issues silently.
SuperOps.ai, which offers an AI-powered Professional Service Automation (PSA) and Remote Monitoring and Management (RMM) platform, set up a 360-degree video booth at the Channel Partners Conference & Expo, held between May 1 and May 4, to bring awareness to an important and serious issue in a fun manner. Over 100 attendees took the 360-degree videos to symbolize their support for MSP mental wellness and to spread the message that together MSPs can handle the challenges that come with the stresses and strains of running an MSP business.
"Entrepreneurship is a lonely journey and founders do struggle with the pressures they face daily. MSP business owners face specific challenges due to the nature of their jobs as they need to keep their clients up and running and safe 24*7. It can be a very lonely job and can seem thankless at times. We realized that many MSPs struggle with mental health issues and do not seek support and do not know who to reach out to even if they want to get help. The #TogetherWeCan initiative is an attempt on the part of SuperOps.ai to do away with the stigma, educate MSPs on the importance of mental wellness, and to offer them a sense of community and support so they have someone to turn to when they need help," said Arvind Parthiban, Co-founder and CEO of SuperOps.ai.
SuperOps.ai is a unified PSA-RMM platform powered by AI and intelligent automation, built for growth-focused MSPs. The company was founded in 2020 by serial entrepreneurs Arvind Parthiban and Jayakumar Karumbasalam. SuperOps.ai is backed by marquee investors, Addition, Tanglin Venture Partners, Matrix Partners India, and Elevation Capital.