ReachSearch: Search Engine Advertising from ReachLocal

| August 5, 2016

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Learn how ReachLocal's search engine advertising solution, ReachSearch, works to bring more leads to your local business! If you're new to PPC advertising, or just want more calls, emails, and form submissions from your search marketing efforts, ReachSearch delivers what you need.

Spotlight

Buzz Brand Group

Buzz Brand Group is a boutique marketing and communications firm specializing in building brand equity. Whether it’s creating initial buzz around a new product or company, celebrity wrangling and managing the red carpet for a high profile event, getting media placements or building a brand from scratch, Buzz pools its resources and leverages its relationships to tackle the task at hand. We believe that every brand or aspiring brand deserves to maximize their full potential. Our goal is to foster a buzz worthy growth of success for our clients by enhancing and developing their brand through targeted marketing and PR services.

OTHER ARTICLES

Kentucky Teen Once Subject of Viral Video Warns Republicans of 'Outrage Mob'

Article | August 25, 2020

A Kentucky teen who became the subject of a viral video after an incident during a class field trip to Washington, D.C., warned viewers of the Republican National Convention Tuesday of an "outrage mob" that threatens to silence conservative viewpoints. After Nick Sandmann attended the March for Life anti-abortion rally with his former classmates from Covington Catholic High School in January 2019, a cellphone video of a close, face-to-face interaction between the students and a Native American demonstrator spread quickly online.

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REPORT: Retailers Need to Rethink Customer Journey

Article | July 15, 2020

The Covid-19 pandemic is accelerating consumer behaviour shifts which were underway even before the crisis hit, according to a recent consumer insights report from PwC Canada. Retailers will have to increasingly tailor their customer journey strategies to the buying behaviours of Gen Z consumers, and a larger work-from-home workforce. PwC surveyed 1,002 consumers in Canada pre-Covid, focusing on the large urban centres of Toronto, Montreal, and Vancouver. A follow-up survey was conducted with 1,000 Canadians in spring 2020. Canadian consumers have a higher risk perception of the pandemic than US consumers, which could hold them back from regular shopping patterns for a longer period, according to the consulting firm.

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The 6 Best Digital Sales Prospecting Techniques

Article | October 14, 2020

A full sales pipeline is a goal for many organizations. But the reality is that it can be difficult to keep the pipe flowing, especially with high quality leads. For most sales reps, prospecting likely isn’t their favorite part of the job. It takes a lot of time and effort to identify and develop leads, but prospecting is essential. Without buyers to sell to, there really isn’t any point to having a sales operation. That’s why it’s important for your sales team to have a wide skill set when it comes to prospecting. The more sales prospecting techniques a rep knows, the more effective they are in driving interest, and ultimately revenue.

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How to Do Corporate Branding Right

Article | March 15, 2020

A ton of people confuse branding with a company’s logo. When they hear the word “branding,” they immediately picture designers hard at work choosing the perfect shades and template for a new logo. But although a logo is part of branding, it’s not the whole package.

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Spotlight

Buzz Brand Group

Buzz Brand Group is a boutique marketing and communications firm specializing in building brand equity. Whether it’s creating initial buzz around a new product or company, celebrity wrangling and managing the red carpet for a high profile event, getting media placements or building a brand from scratch, Buzz pools its resources and leverages its relationships to tackle the task at hand. We believe that every brand or aspiring brand deserves to maximize their full potential. Our goal is to foster a buzz worthy growth of success for our clients by enhancing and developing their brand through targeted marketing and PR services.

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