Don’t Forget About Your Retail Signage

| August 25, 2016

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When planning a new project at retail, whether that be an end cap for your brand or a full store remodel for your retailer, there are many factors to consider. While fixtures, lighting, floor plans, and interactive displays tend to steal all of your attention during the project planning phase, there is one aspect that often is overlooked: signage.

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72andSunny

72andSunny has offices in Amsterdam, Los Angeles and New York. We create cultural impact on behalf of brands and have been recognized as one of Fast Company’s Most Innovative Companies 2015 and two-time “Agency of the Year” winner for Advertising Age and Adweek. 72andSunny’s clients include Activision, adidas, Axe, Carl’s Jr./Hardee’s, Carlsberg, Coors Light, Dropbox, ESPN, Google, Samsung, Smirnoff, Sonos, Starbucks, Target, Tillamook, Totino’s, and truth.

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Spotlight

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72andSunny has offices in Amsterdam, Los Angeles and New York. We create cultural impact on behalf of brands and have been recognized as one of Fast Company’s Most Innovative Companies 2015 and two-time “Agency of the Year” winner for Advertising Age and Adweek. 72andSunny’s clients include Activision, adidas, Axe, Carl’s Jr./Hardee’s, Carlsberg, Coors Light, Dropbox, ESPN, Google, Samsung, Smirnoff, Sonos, Starbucks, Target, Tillamook, Totino’s, and truth.

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