4 trends for a digital marketing edge

| October 9, 2017

article image
Online marketing is continually evolving, with digital marketing strategists riding the quarterly – even monthly – wave of trends. Despite this, every step must be a tactical one. We’ve wrapped up the trends that we believe will see out the end of 2017.

Spotlight

Hallam Internet Ltd

Hallam Internet Ltd is leading provider of SEO, Internet marketing consultancy and training services in the UK. Established in 1999, Hallam Internet works with a range of clients, including small and medium sized businesses, corporate clients, and the public sector.

OTHER ARTICLES

How Digital Marketing Benefits Business During Coronavirus Pandemic

Article | April 16, 2020

The Coronavirus or COVID-19 seems like the threat for most of the business either it has an online or offline operation. This has made the impacts on most of the business either it is small, medium or large enterprises. It has flipped everyone’s life upside down. From practicing the social distancing, self-isolation, continually washing our hand, wearing the mask while meeting our loved ones, this was not all expected by us which happened due to coronavirus. If we consider the current situation, peoples are in their houses, community gathering is prohibited, offices, streets & workplaces are vacant to avoid the infection of coronavirus. So there are limited options that are there through which you can transform this crisis in the form of opportunities.

Read More

How B2B Brands Can Nail Influencer Marketing

Article | April 16, 2020

Whether it’s Google PPC or Facebook, paid search has become an essential practice in B2B Marketing. On top of that, the B2B space is more saturated than ever. Think about it, how many project management tools are out there? CRM? Content marketing platforms? Influencer marketing platforms? This makes it harder than ever to stand out from the crowd, especially if you don’t have the spending power to buy thousands of dollars in PPC.

Read More

How to Enable Better B2B Targeting With AI

Article | April 16, 2020

B2B marketers often face a common challenge: Accurate targeting. Marketers rely on powerful lead generation methods to help them target future customers, but there's a pretty substantial obstacle in the way. Most marketers aren't data scientists. And truly great targeting requires a pretty substantial amount of data. That's where artificial intelligence company Versium saw a major problem, and developed a solution to help. The tool helps marketers identify, understand, and reach ideal prospects using trillions of data points, all powered by predictive machine learning models.

Read More

How to Create an Amazing Digital Marketing Strategy?

Article | April 16, 2020

Though opening a new business seems an easy and exciting task, running and making it standalone in the market is a big challenge. In this ultra-modern technological world, merely having a website, buying a domain, or paying for its hosting is not ample. You need to go beyond this. To make your company unique and attract targeted visitors, which will eventually turn into customers, you need to adopt the method of digital marketing. But that’s not an easy job! According to a ‘Managing Digital Marketing’ study by Smart Insights, 46 percent of brands are short of a defined digital marketing strategy, while 16 percent have a strategy, but they haven’t yet integrated it into their marketing process. To make digital marketing widespread, it’s necessary to have continuous work and solid strategic planning.

Read More

Spotlight

Hallam Internet Ltd

Hallam Internet Ltd is leading provider of SEO, Internet marketing consultancy and training services in the UK. Established in 1999, Hallam Internet works with a range of clients, including small and medium sized businesses, corporate clients, and the public sector.

Events