ZINFI Launches Advanced Partner Onboarding and Learning Management Capabilities in PRM Solution

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions and a leader in through-channel marketing automation and partner relationship management (PRM), today announced it has launched more advanced partner onboarding and learning management capabilities in its PRM solution. The updated Partner Onboarding Management module of ZINFI’s partner relationship management (PRM) platform allows organizations to automate the entire partner onboarding process, guiding partner users through a series of sequential steps and through various achievement levels. Administrators can quickly create customized onboarding programs and automatically assign them to partners based on attributes like company type, field of specialization and location. The new module also includes a program rules engine that administrators can use to automate the partner onboarding lifecycle through a preconfigured flow consisting of action items like partner registration, partner learning objectives, partner target achievements and partner profile completion.