Marketing Strategy

Triller Selects Influential As Its Influencer Measurement And Data Partner

Triller, an AI-powered music video app that allows users to create professional-looking videos in a matter of seconds, has selected another AI-powered company, Influential, a social data and conversion technology, as its influencer measurement and social data partner. This first-to-market partnership for Triller is part of an ongoing effort to increase revenue, content creation, and social measurement, utilizing Influential's paid media campaigns, influencer network, and IBM Watson-powered technology. In partnering with Influential, Triller teams up with the industry leader in influencer marketing, in terms of revenue, number of employees, and partnerships. In addition to IBM Watson, Influential has also partnered with IRI, LiveRamp, and WME, which also invested in Influential's Series B financing.

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