TfL appoints Exterion Media to £1bn rail advertising contract
Exterion Media | March 17, 2016
The appointment comes as TfL for the first time combines advertising in a single contract across London Underground, London Overground, Tramlink, Docklands Light Railway, Victoria Coach Station and once it is operational, Crossrail. The contract will see Exterion Media oversee TfL's advertising space and develop new advertising technology across its transport network, with advertising spaces being sold on trains and at over 400 stations across TfL’s network, which supports over 30 million journeys a day.