Content Marketing

BASSO360 Marketing & Advertising Launches Campaigns for Five New Clients

Cory Basso, CEO of Basso360 Marketing & Advertising and award-winning marketing and advertising executive, announced the addition of five new clients and the focus of their campaigns today. Basso brings to Texas Beer Company, The Witte Museum, Morgan's Wonderland Inclusion Foundation, Janicek Law, and Rubiola Realty & Mortgage 37 years of brand building and marketing strategy. Basso has also joined the San Antonio CMO Consulting Group and San Antonio-based Advanced Operations Partners.

Basso360 created a cause-based marketing campaign for Texas Beer Company's new craft beer, K9 Lager, which will be available in June. The beer is a new addition to Texas Beer Company's award-winning craft beer line. Sales will benefit the nonprofit K9s For Warriors, the nation's largest trained service dog provider to military veterans suffering from service-related trauma. K9s For Warriors, based in Florida, is building a new facility in San Antonio that will open this fall.

Basso360 will enhance Morgan's Wonderland Inclusion Foundation's (MWIF.com) Mission of Inclusion while also promoting their many Ultra Inclusive, fully-inclusive entities – Morgan's Wonderland, Morgan's Wonderland Inspiration Island, the brand new Ultra-Inclusive Morgan's Wonderland Camp, The Multi-Assistance Center at Morgan's Wonderland (The MAC), and Morgan's Wonderland Sports.

Rubiola Realty & Mortgage and Janicek Law are the most recent additions to Basso360. Basso360 will raise awareness for Rubiola's unique, low-cost transaction fee of $499, which is offered to agents instead of the thousands of dollars that agents now pay brokers. In addition, Basso360 will build a brand awareness campaign for its real estate and mortgage services. Basso360 will devise a strategy to assist Janicek Law in bringing clients who have experienced physical, sexual, or mental abuse while under the care of a nursing home, assisted living homes, or home healthcare, as well as Medical Malpractice Clients, to Janicek Law, which has been helping victims of abuse and Medical Malpractice for over 25 years.

About Cory Basso

Cory Basso has 37 years of advertising and marketing experience, having worked with some of the world's best-known brands, including Toyota USA, Famers Insurance, Mazda, Coors Light, Heineken Worldwide, Molson, Capital One Credit Cards, and Sony USA. For the past 17 years, Basso has led H-E-B's marketing and advertising operations. His experience includes automotive, beverage distribution, electronics, financial services, retail, and professional sports marketing. Brand transformation and building, digital transformation, and product brand development are all areas of expertise for Basso.

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