Snapchat rolls out QR-style ‘Snapcodes’ to open links in app
Marketing Land | February 01, 2017
Of course Snapchat has come up with a weird way to browse the web. And of course that way involves snapping a photo. On Tuesday Snapchat added a feature to its mobile app for people to turn links into “Snapcodes” (its version of the QR code) that can be used to open web pages within Snapchat’s in-app browser. For now the feature is only available to iPhone users.