Video Marketing 2017: What You Need to Know
Marketing Land | December 13, 2016
Video is the new darling of digital marketing. With more than 400 hours of video uploaded to YouTube every minute, consumers have grown increasingly comfortable with video. Smart marketers are responding by generating compelling, shareable content that delivers relevant brand messaging across multiple devices. Join us as video marketing expert Mark Robertson and senior research consultant Karen Burka discuss what goes into a successful video marketing campaign, and where software can add efficiencies and improve ROI.