Showpad Announces TRANSFORM 2020, Virtual Conference for Elevating Enablement

Showpad today announces details for TRANSFORM 2020, the world’s largest sales enablement conference. Taking place October 1-2, the free virtual conference will include a mix of live keynotes, on-demand breakout sessions and interactive networking opportunities, bringing together the largest community of sales enablement professionals.
The theme for TRANSFORM 2020, “Elevating Enablement,” is a nod to the growing importance of sales enablement in winning customers and driving revenue. The virtual conference will feature industry thought leaders, Showpad executives and innovative customer speakers, including GE Healthcare, Alteryx, Lanxess and Blue Prism, to share best practices and visions for what the future holds for the next era of enablement. Dallas Mavericks CEO Cynt Marshall, will inspire attendees with her story of cultural transformation and values-based leadership. Omar Johnson, who has held leadership roles with some of the most recognizable brands in the world, will discuss how to build authentic connections through curiosity and the practice of listening. Forrester principal analyst, Mary Shea, will discuss the value of account-centric engagement and incorporating teamwork and intelligence. Sales Enablement Society founder and host of the podcast Inside: Sales Enablement Scott Santucci will close the event sharing his vision for the future of enablement.