Apple Increasing Its Focus On Artificial Intelligence, Machine Learning

Apple seems to be getting serious about artificial intelligence. The company named AI and search expert John Giannandrea to its executive team this week, after hiring him away from Google in April 2018. Gianandrea originally joined Apple to oversees the strategy for AI and machine learning across all the company’s products and services, as well as the development of Core ML and Siri technologies. For Apple, the new role of senior vice president of machine learning and artificial intelligence strategy shows that the company is increasingly focused on its future in advanced technologies. Machine learning and AI are important to Apple’s future as they are fundamentally changing the way people interact with technology, and already helping our customers live better lives, Tim Cook, Apple CEO, stated. “We’re fortunate to have John, a leader in the AI industry, driving our efforts in this critical area.