USIM

Content Marketing

Digital Brands Group | June 29, 2021

Digital Brands Group, Inc., a curated assortment of luxury lifestyle, digital-first brands, declared today that they are extending their already expansive e-commerce ecosystem by launching a select group of brands on Amazon this fall. As the pandemic enhanced more shopping online, Amazon overtook Walmart as the top clothing merchant, as per a Wells Fargo report in March. Wells Fargo evaluations Amazon’s apparel and footwear sales in the U.S. grew by unevenly 15% in 2020 to more than $41 bi...

Channel Partnerships

Randori | March 31, 2022

Randori partners now have access to a new partner program as the company moves toward its goal of selling 100% through the channel by year’s end. The attack surface management (ASM) provider is expanding its go-to-market (GTM) engine with the new program. Inaugural partners include AccessIT Group, DeFy Security, Eversec Group, Gotham Technology Group, Optiv, Set Solutions, Veristor and more. Gavin Osters, previously with Vectra AI and SentinelOne, joined Rando...

MarketingProfs | August 05, 2020

Although those in the C-suite often feel disconnected from content marketing, they can nonetheless be key contributors to its success for their organization.For many executives, content marketing, or its impact, is like a unicorn: Someone might have told them it's real, but they don't have the time or inclination to prove it. That, together with other constraints, leads executives to leave the management and measurement of content marketing to marketing managers.What may grab...

Channel Partnerships

Amperity | February 22, 2022

On February 15, Amperity announced a Strategic Collaboration Agreement with Amazon Web Services, Inc. (AWS). This agreement will help support digital transformations for companies looking to implement first-party data strategies and engage new segments of customers. As a leading customer data platform, Amperity will be enabled to do more for cloud-based customer-centric tools owing to this collaboration. It will also be able to provide artificial intelligence-based insights, suppo...