Power is an independent marketing firm focused on premium installed home brands. Based in Louisville, KY, their position as a residential product authority spans four decades. With notable clients like GE Appliances and Lennox, Power has the proven expertise to help clients support their brand and distribution channels in smart, effective and relevant ways.

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NANIGANS ADVERTISING AUTOMATION EMPOWERS DIRECT RESPONSE MARKETERS TO SCALE ON TWITTER

Nanigans | March 01, 2016

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BOSTON--(BUSINESS WIRE)--Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has formally announced the extension of its software to Twitter. Core Digital Media and Dashlane are among customers that have benefitted from access to the solution, enabling them to scale their direct response campaigns on Twitter.Twitter is the world’s fastest growing channel for display advertising, according to eMarketer, with a projected growth rate of 45% in...

Read More

POWERS TO STEP DOWN FROM EPSILON AFTER STELLAR 14-YEAR RUN

Epsilon | January 19, 2016

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A public announcement from the company is expected soon, but Marketing has confirmed with Powers that he has tendered his resignation....

Read More

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

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LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Read More

FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

news image

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More
news image

NANIGANS ADVERTISING AUTOMATION EMPOWERS DIRECT RESPONSE MARKETERS TO SCALE ON TWITTER

Nanigans | March 01, 2016

BOSTON--(BUSINESS WIRE)--Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has formally announced the extension of its software to Twitter. Core Digital Media and Dashlane are among customers that have benefitted from access to the solution, enabling them to scale their direct response campaigns on Twitter.Twitter is the world’s fastest growing channel for display advertising, according to eMarketer, with a projected growth rate of 45% in...

Read More
news image

POWERS TO STEP DOWN FROM EPSILON AFTER STELLAR 14-YEAR RUN

Epsilon | January 19, 2016

A public announcement from the company is expected soon, but Marketing has confirmed with Powers that he has tendered his resignation....

Read More
news image

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Read More
news image

FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us