OLAmobile

Martech

Blancco | June 03, 2022

On May 27, Blancco Technology Group, the leading data erasure and mobile lifecycle solutions provider, announced that it was named Channel Partner Insight’s Sustainability Innovator of the Year in the 2022 U.S. MSP Innovation Awards. This award celebrates the companies creating exceptional examples of success in the American managed services market. “We want to shine a spotlight on those in our industry who are already leading from the front in a fast-pac...

Marketing Strategy

Influency.me | November 01, 2021

Influencer marketing is on an upswing worldwide, with TAM projections revealed by The Influencer Marketing Hub indicating that the sector is expected to grow to $14 billion this year, with nearly half of marketers saying they are spending more than 20% of their budget on influencer marketing. Influency.me’s home market of Brazil is following this market trend. This is shown by Influency.me’s earnings, which grew by 145% over the last 12 months. Influency.me – whi...

Marketing Data

OSF Digital | January 21, 2022

On January 18, OSF Digital, a digital transformation services company, announced that it acquired Datarati, a marketing automation, and CRM agency. Datarati is a Salesforce partner specializing in Salesforce Marketing Cloud in New Zealand and Australia. It has customers across the APAC region. This is OSF’s sixth acquisition in the past nine months as a part of their global strategy to scale locally and regionally n the APAC region. It plans to increase its Salesforce Digital 360 capabilit...

Content Creation

Showpad | September 18, 2020

Showpad, the leading sales enablement platform, has been named a Strong Performer by Forrester, an independent research firm, in The Forrester Wave™: Sales Content Solutions, Q3 2020. In this evaluation, Showpad received the second-highest score in the current offering category and the highest score possible in the criteria of guided selling, buyers’ content consumption and ABM/account-based engagement support. The report states that Showpad remains a “good fit for midmarket to...