E-Commerce Brasil

Marketing Strategy

Digital Turbine | May 12, 2022

Digital Turbine Inc., an independent mobile growth platform, and Apptopia Inc., a leader in real-time competitive intelligence, announced the first report of a new report series titled ‘The BRAG (Brand Relative App Growth) Index’. This report highlights the UA strategies of mobile apps delivering above-average app install volume relative to the previous quarter’s brand funnel. For mobile marketers, investing in brand awareness has become a higher priority than a ...

True Influence | August 17, 2020

True Influence®, the technology leader of intent-based marketing, sales and demand generation solutions, announced that its helping B2B organizations get back to business by utilizing its True Influence Marketing Cloud™ to allow marketers to identify insights and trends in vertical markets, the individual buyers, and buying groups. Focusing intent monitoring on specific personas to identify individuals and buying group members that are in market allows marketers to watch the behavior o...

Alert Logic | August 18, 2020

Alert Logic has unveiled a new tier in its Partner Connect program for MSPs to sell cybersecurity services to customers. The managed detection and response (MDR) program gives partners access to Alert Logic’s technology, analytics and 24/7 security experts. Alter Logic Partner Connect debuted nearly two years ago. Chad Bacher is Alert Logic’s senior vice president and general manager of global channels. He said the complexity and costs of IT and cybersecurity continue to rise....

Google | April 04, 2020

Google is involved in a lawsuit that has the potential to result in the company revealing its long-guarded algorithm secrets. As part of the lawsuit, Google has been given an ultimatum by UK courts to either withdraw evidence to its defence or disclose the details of its search algorithm. Not only would Google have to hand over the details of its algorithm, it would have to hand them over to a working SEO consultant....