6S Marketing

Channel Partnerships

Secureworks, Netskope, SCADAfence | September 01, 2022

Secureworks (NASDAQ: SCWX), a global leader in cybersecurity, today announced the expansion of its alliances program into several new solution areas. With threats expanding into critical production environments and the service edge, detection capabilities must expand, too. Through two new partners, Netskope and SCADAfence, Secureworks widens the range of potential security vulnerabilities addressed by Secureworks® Taegis™ XDR to include Secure Access Service Edge (SASE), Operational Te...

Marketing Data

Khoros, EveryoneSocial | July 07, 2022

Khoros, an award-winning leader in digital-first customer engagement software and services, today announced it has partnered with EveryoneSocial, the leading employee advocacy platform. The partnership combines the power of Khoros’s social media management solution (including content management, publishing, social listening, and governance) with tools in EveryoneSocial that help brands engage their employees and support marketing, sales, recruiting, and communications initia...

Marketing Analytics

Adverity | February 17, 2022

On February 15, Adverity announced the findings of a new study it commissioned Forrester Consulting to conduct. It is called the Total Economic Impact (TEI) study. This study quantifies the average potential return on investment (ROI) for companies using Adverity’s end-to-end platform at 368% over a three-year period. It reveals the potential impact for companies using Adverity to help enhance the way they make insights-driven marketing decisions. Forrester Consulting had ac...

SmartBug Media | August 13, 2020

When it comes time to book a speaker for your next panel, presentation, or podcast there’s a lot to consider. Every detail is important, but here’s something you can’t afford to overlook — diversity. There’s no way to sugarcoat it… female speakers are underrepresented at professional gatherings. A recent study analyzed data from thousands of events over a five year period and found that approximately 70% of professional event speakers are male....