Content Marketing, Marketing Strategy

Five Ways Distribution Unleashes the Power of the Channel

October 3, 2022

five-ways-distribution-unleashes
International expansion is the right path for any business
seeking to grow exponentially and a proven way to do this,
for technology vendors in particular, is to use Distributors.
A recent report published by the Global Technology
Distribution Council (GTDC) finds that almost two-thirds of
vendors surveyed said they would increase investments in
indirect Channel Programs managed in collaboration with
Distributors in 2019.

Spotlight

Definition 6

Definition 6 opened its doors in 1997 as a digital agency. Since that time, we’ve continued to evolve and grow as an agency in the digital space. Over the years, we’ve expanded our digital services, enhanced our technological capabilities, and incorporated video production into our digital offerings in innovative ways. We create digital and video content for every medium. Whether it’s digital or broadcast, social or mobile, TV or radio, we have the ability to deliver the right message to the right person at the right time.

OTHER WHITEPAPERS
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COIT’s Rapid Marketing Site Redesign Using Pantheon & WebOps

whitePaper | June 10, 2020

For 70 years, COIT has been the cleaning and restoration industry leader with innovative technology, superior cleaning methods, and a commitment to customer satisfaction. They have cleaned over 12 million homes, over 3 billion square feet of commercial carpeting and restored thousands of homes and businesses after natural disasters. Despite a tradition of technical innovation, COIT was lagging behind a critical component of its business its website.

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6 Unique Social Media Tactics!

whitePaper | October 1, 2021

These are the “insider” tips you’ve been looking for! Learn 6 easy, unique tactics that social media marketing companies use to help their clients. Adding "Tweetable" Quotes Creating a LinkedIn Group Using Infographics with "Tweetable" Stats Getting Your Employees Involved Tweeting to see a White Paper or eBook

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The ROI of Intelligent Network Automation

whitePaper | January 20, 2022

Enterprise networks are increasingly more complex to manage and the challenge of preventing network outages is increasingly demanding as well. At the same time, the ability to eliminate manual errors, enforce policy standards and centrally manage disparate network devices is paramount to organizational security, business agility and the bottom line. The good news is that, thanks to intent-based automation, it is no longer necessary to make tradeoffs to achieve responsible network and budget management.

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How FIs Can Hack Growth with Marketing Automation

whitePaper | October 5, 2022

The financial services industry is quickly evolving, driven by changing consumer behaviour, major leaps in technology, and heated competition from new fintech players. To adapt, many FIs are embracing digital change with the goal of modernizing business operations. As digitization progresses, both its tools and the customers who use them are changing. FIs stand at a crossroads and are faced with deciding their willingness to take the customer experience seriously and how their outreach will reflect this new world.

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Digital Marketing for Charities & Not-For-Profits

whitePaper | August 13, 2020

Not-for-profit organisations are no exception. Reports from The Institute of Fundraising state charities in the UK are seeing a “projected loss of 48% to their voluntary income, and a third wiped from their total income” conducted on a study across 500 charities. It has also been estimated that the charity sector lost at least £4.5 billion in income as an immediate consequence of the pandemic (NCVO, 2020). This is due to many face-to-face fundraising events being cancelled, donations reduced, grants being cut, charity shops having to shut and the majority of staff being placed on Furlough or even facing redundancies in an effort to save cash.

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Five Ways Marketers Are Using AI

whitePaper | September 23, 2022

Optimizing digital experiences at scale is hard - people abandon, behaviors differ, and systems break. Sound familiar? Anomaly detection combs through user behavior in search of unusual changes. It proactively analyzes data like cart abandonment, conversion, and value to provide you with potential contributing factors so you can quickly surface issues and find new opportunities.

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Spotlight

Definition 6

Definition 6 opened its doors in 1997 as a digital agency. Since that time, we’ve continued to evolve and grow as an agency in the digital space. Over the years, we’ve expanded our digital services, enhanced our technological capabilities, and incorporated video production into our digital offerings in innovative ways. We create digital and video content for every medium. Whether it’s digital or broadcast, social or mobile, TV or radio, we have the ability to deliver the right message to the right person at the right time.

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