Home > Resources > Whitepapers > Search engine optimization with Magnolia CMS

Search engine optimization with Magnolia CMS

August 16, 2020

This Tech Brief shows how to apply search engine optimization (SEO) to enterprise websites by employing best practices together with the built-in tools in Magnolia CMS. We take the key SEO factors identified by the Moz.org consulting group, and pair them with various Magnolia features. Our intended audience is online marketers, people employing web communications, and anyone interested in increasing their site rank.

Spotlight

Epsilon

Epsilon is an all-encompassing global marketing company, a leader in creating connections between people and brands. We find, acquire and retain customers for brands around the world. We are the first of a new breed, harnessing rich data, groundbreaking technologies, engaging creative and transformative ideas to get the results our clients require. We employ over 7000 associates in 70 offices worldwide and are recognized by Ad Age as the #1 World Largest CRM/Direct Marketing Network, and the #1 US Agency from All Disciplines. Epsilon was named as a Leader in the January 2016 report “The Forrester Wave™: Customer Loyalty Solutions For Large Organizations, Q1 2016” by Forrester Research, Inc. Epsilon was also named as a Leader in the July 2014 report "The Forrester Wave™: Email Marketing Vendors, Q3 2014". In this evaluation, Forrester refers to Epsilon as "a professional services powerhouse," and scored Epsilon highest in the Services and Strength of Management Team categories. The repo

OTHER WHITEPAPERS

The New Event Marketing Opportunity

whitePaper | December 2, 2021

Where does day-dreaming about what’s possible end and actionable strategy begin? It starts by thinking bigger than just planning events one at a time, independent from the organization’s overall marketing strategy. The future of event marketing is a multi-layered, programmatic approach. We call it: The New Event Marketing Opportunity.

Building and Scaling Partner Ecosystems that Drive Revenue

whitePaper | October 25, 2022

Building trust, sharing data securely, and getting insights from partners are critical for scaling partnerships. This 13-page whitepaper frames the universal enterprise challenges around scaling an effective partner ecosystem that drives revenue.

Achieving Channel Growth by Recruiting Influential MSPs

whitePaper | June 17, 2021

The expansion of managed services and MSPs’ increasing influence on enterprise technology purchases has created an urgency for IT companies to recruit the right MSP partners to support their channel organizations. In this e-book, you’ll learn how to define and execute successful MSP recruitment initiatives.

Driving Demand Generation with Partners

whitePaper | August 31, 2022

In late 2021, we collected: 200 data elements, across 5 partner program trends, from over 80 channel professionals, in 60 unique vendor companies. This report examines 3 data-backed trends in demand generation that show how you CAN get partners to drive demand and how you can help. Each trend includes key data points gathered from our vendor survey, plus the advantages and challenges associated with the trend.

The Definitive Guide to Building and Growing Profitable Sales Channels using Automation

whitePaper | November 1, 2022

For many industries that rely on indirect sales channels, managing their partners effectively is a frustrating challenge. Most of these organizations develop partner programs to structure policies and procedures that enable them to scale revenues through these partners more rapidly and cost effectively than building a direct sales operation. Technology solutions for PRM are rapidly solving the problems associated with scaling partner programs.

Search engine optimization with Magnolia CMS