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Darriens is an advertising technology company with a programmatic self-service platform. Our DSP solution enables advertisers to access global reach, combining cross-screen audiences through mobile, video and web ads.
whitePaper | November 15, 2021
Technology currently accounts for the largest portion of marketing budgets, and 68% of CMOs expect their already significant technology spend to increase. But optimizing the way teams use that tech continues to be a challenge.
whitePaper | June 21, 2022
As organizations in many industries struggle to overcome competitive and cost pressures, they are increasingly using high-performance computing (HPC) and artificial intelligence (AI) to drive greater innovation and productivity and deliver higher quality products and services faster at lower costs and risks. The use of HPC in business entities, Enterprise HPC, is growing, is becoming mission critical, and has the potential to deliver a high return on investment (ROI).
whitePaper | February 23, 2021
Successful channel leaders have always understood that maintaining channel loyalty depends on the value they help their partners capture. As the measurement of “value” for many partners shifts from quarterly revenue results to longer-lasting and more profitable client relationships, channel programs need to identify, communicate, enable and incentivize activities that help partners win business and extend customer lifecycles. This challenge to participate is compounded by the rapidly changing B2B buyer’s journey. It’s increasingly important for vendors to adapt and evolve while helping partner teams do the same.
whitePaper | June 30, 2022
This report is a copyright of Nishith Desai Associates. No reader should act on the basis of any statement contained herein withoutseeking professional advice. The authors and the firm expressly disclaim all and any liability to any person who has read this report, or otherwise, in respect of anything, and of consequences of anything done, or omitted to be done by any such person in reliance upon the contents of this report.
whitePaper | October 5, 2022
Customer satisfaction is the degree to which a customer is happy with your product or service. Solution providers have always cared about creating satisfied customers; they are their customers too (and those customers may be even more valuable to their business than to yours). Solution providers typically sell a bevy of products and services to the same customer. The partner often carries several vendor product lines – possibly hundreds – which they leverage to put together a solution for a customer business need or opportunity. They want the products or, more importantly, the solution to satisfy customer expectations so they can continue to sell them more stuff.
whitePaper | October 17, 2022
Racial injusti ce, inequity, and the systems designed to perpetuate them have defi ned our nati on’s history. In the 1954 Brown v. Board of Educati on ruling, the Supreme Court stated “…it is doubtf ul that any child may reasonably be expected to succeed in life if he is denied the opportunity of an educati on. Such an opportunity…is a right which must be made available to all on equal terms.”
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