30 EXPERTS ON THE 2019 SOCIAL MEDIA TRENDS YOU NEED TO KNOW

April 26, 2019

After all, social media is all about relationships and engagement. Being authentic and timely is a good start, according to Jasmine Sandler, CEO, Owner & Operator of JS Media. “This means responding quickly to customer complaints, issues, and questions,” Sandler said. “Doing this in a real way that nurtures and supports the customer or audience first is also important for overall social brand loyalty.” Companies need to remember that the “newness” of social media is over, said Brent Csutoras, co-owner and adviser of Search Engine Journal. “Smart businesses are starting to understand that connecting and marketing with users through social media sites and applications is about being present and interacting within the site and application, instead of just using them to get visibility and traffic back to your website,” Csutoras said. “In 2019, businesses need to really take the time to understand their customers and how they interact with the brand on each social media site, and then engage with them in the right tone, with the right medium, and in their communities.

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Gatesman

Bring together a group of seasoned professionals who have worked at the very highest levels. Create an organization that is smarter, leaner, faster, and above all, incredibly passionate. Exert that passion towards positioning our clients' brands to succeed in today's competitive marketplace. We work with one goal in mind: to get results. Our approach is fueled by an obsessive pursuit of knowledge that clearly distills consumer insights, category research, and competitive data into a tangible, differentiating and powerful brand message. We establish a strategic foundation from which we build impactful ideas that uniquely magnify your brand to the audiences that matter the most.

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