The Videos Your Customers Want to See on Social Media

May 12, 2019

Across various social platforms, video is consumers’ 1 favorite type of content. And, with good reason. When done right, video marketing can increase sales, reach new customers, and boost brand recognition and visibility. But, sharing the same video on all platforms won’t necessarily drive the same results.So, how do you create video content that keeps your viewers engaged, and draws potential clients in? One effective way is tailoring your content to what your customers expect to see on each platform.On Facebook, for example, consumers are checking for updates. Does your business have a new product launch, or an upcoming sale to announce? Facebook’s an effective platform to communicate this news with your current and prospective customers.When scrolling through Instagram, on the other hand, users are looking for inspiration. For businesses, this is the ideal platform to share interesting quotes or stories paired with visually stunning imagery. Keep your Instagram followers engaged by sharing a weekly motivational video

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Interactive Avenues

This is a full service digital marketing company that provides advertising, publishing, analytics, and search marketing services.

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Interactive Avenues

This is a full service digital marketing company that provides advertising, publishing, analytics, and search marketing services.

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