Double up Your ROI with the Help of Instagram and Snapchat

July 19, 2018

While Facebook remains the clear market leader in social, algorithm shifts and behavioral trends have seen more and more marketers considering both Instagram and Snapchat in their marketing strategies.

Spotlight

Brand Union

We are a global brand agency with expertise in brand strategy, design, interaction, brand management, and employee engagement. 500 people. 25 offices. Every major market. We have been part of WPP group since 1986. We exist to ensure that the entire experience of a brand – from the biggest of launches to the tiniest of online interactions – is both brilliantly designed and beautifully connected. Our work We help clients define, create and curate the moments of interaction that are essential for brands to thrive, today and tomorrow. We have created a proprietary framework to assess brands holistically from a user perspective. This helps us see opportunities to define and create better, more effective experiences for our clients. We capture and visualise these opportunities in a unique Experience Imprint.

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The State of Creative Operations in 2021

Infographic | December 16, 2021

Two-thirds of creative teams say there has been an increase in their workloads in 2021 compared with their pre-pandemic workloads, according to recent research from Screendragon. The State of Creative Operations in 2021 report was based on data from a survey conducted among 100 professionals who manage or work for creative/marketing teams. Most (58%) respondents say their cre

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Programmatic Advertising in a Nutshell

Infographic | February 7, 2022

82% of the Fortune 500 were buying programmatically in Q2 2021.

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SaaS Reseller Partnership: The Most Popular Channel Partnership

Infographic | May 18, 2022

Carahsoft is a government IT solutions provider. It resells DocuSign’s e-signature to the public sector. Thanks to Carahsoft, DocuSign is used by 800+ local, state, federal, and tribal agencies. JMT Consulting is a reseller for Vena Solutions, a financial planning platform. Vena uses JMT’s expertise in non-profit financial reporting and budgeting while JMT sells Vena’s products to its 2000+ non-profit clients.

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Effective Ways To Create Multichannel Marketing

Infographic | January 7, 2022

Multichannel marketing has been completely transformed in 2021. Let’s understand those transformations to escalate business in every aspect. Conduct the necessary research to identify relevant channels that can assist your company in meeting its objectives.Here are the steps to conducting a holistic and practical examination.

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Content marketing strategy in a post-pandemic era: Engaging ITbuyers

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

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Benefits of Strategic Partnership

Infographic | February 21, 2022

57% of companies say that they use partnerships to acquire new customers. Every year, over 2,000 strategic alliances are formed, and their number grows by 15% each year.

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Spotlight

Brand Union

We are a global brand agency with expertise in brand strategy, design, interaction, brand management, and employee engagement. 500 people. 25 offices. Every major market. We have been part of WPP group since 1986. We exist to ensure that the entire experience of a brand – from the biggest of launches to the tiniest of online interactions – is both brilliantly designed and beautifully connected. Our work We help clients define, create and curate the moments of interaction that are essential for brands to thrive, today and tomorrow. We have created a proprietary framework to assess brands holistically from a user perspective. This helps us see opportunities to define and create better, more effective experiences for our clients. We capture and visualise these opportunities in a unique Experience Imprint.

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