Cloning Your Best Customers for B2B Marketing Success

October 18, 2014

In the rapid-fire world of customer acquisition, at the end of the day, we all wish we had an endless stream of high-value prospects. So why not target those prospects whom are most likely to behave as your best customers do? Just as all prospects are not created equal, each industry’s ideal client has a different set of defining characteristics. It is no longer enough to ask yourself, “What does my best customer look like?” In the age of data, it is necessary to thoroughly analyze your client data for these answers. Many of our clients have been surprised to find that their best customers were not whom their instincts predicted.

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NewZapp Email Marketing

NewZapp helps you create, send and track professional email marketing campaigns, including HTML Email Newsletters, Ezines and Email Broadcasts. NewZapp provide everything you need to manage your company’s email marketing strategy. You can access the system via the internet so there's nothing to download.

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