Collaborate for Better Cybersecurity Defenses

The IBM Security App Exchange is a new platform for security teams to engage in collaborative defense efforts against cyberattacks. Different from the IBM X-Force Exchange introduced earlier this year designed to aggregate, collaborate and share threat intelligence data, the App Exchange provides a means to share professionally developed tools and technologies, and encourages rapid innovation through crowdsourcing of client content. IBM Security clients will find dozens of validated apps and extensions to their current security solutions (initially for IBM QRadar) developed by IBM, Business Partners, and their peers helping accelerate the collective response to threat activity.

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DotMasr Marketing Agency

DotMasr is an independent innovative MEDIA Agency that provides ATL/BTL advertising campaigns through a mix of channels (Local & International), offers Marketing Consultancy Services for new businesses, research and customer satisfaction surveys and is also the Media Supplier for unique and exclusive Mobile Solutions (SMS|VMS|LBA) at very competitive costs.

OTHER VIDEOS

2023 Channel Partner Event Recap - San Francisco, CA

video | May 23, 2023

We welcomed Channel Partners to our San Francisco office for a Channel Partner Summit in late April during RSA week. Hear from current partners on why and what they like about working with OPSWAT and our integrated IT/OT platform. The OPSWAT Channel Partner Program is designed for VARs, MSPs, systems integrators, and other security resellers who are looking to expand their offerings to help companies protect their critical infrastructure. The program is flexible and offers options to meet the needs of a wide range of businesses. We support partnerships across a wide range of industries, around the world....

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Why Channel Partners Don’t Use Market Development Funds

video | May 22, 2023

Have you ever wondered why most partners don’t use market development funds? Our research shows as much as 60% of market development funds are not used each quarter. In this video, we look at a number of reasons for this phenomenon, including partners’ short-term focus, lack of digital marketing expertise, insufficient resources and vendors’ failure to provide tools and marketing concierge services. We also discuss four key steps vendors can take to drive usage rates up....

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Knox: Introducing the Samsung Knox Partner Program

video | May 26, 2023

The Knox Partner Program drives added value for Business Solution Providers, Managed Service Providers (MSP), and Resellers by connecting you directly to Samsung Knox. By offering the right support across development, marketing, and sales and giving you the ability to effectively secure, manage and deploy customer devices, the Knox Partner Program will differentiate and elevate your business....

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Unlocking Success: Omnichannel Strategies for 2023

video | May 22, 2023

Omnichannel marketing is a comprehensive approach that aims to provide a seamless and integrated customer experience across multiple channels and touchpoints. It involves creating a unified strategy that aligns various marketing channels, such as websites, mobile apps, social media platforms, physical stores, and customer support, to deliver a consistent and personalized message to the target audience....

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Spotlight

DotMasr Marketing Agency

DotMasr is an independent innovative MEDIA Agency that provides ATL/BTL advertising campaigns through a mix of channels (Local & International), offers Marketing Consultancy Services for new businesses, research and customer satisfaction surveys and is also the Media Supplier for unique and exclusive Mobile Solutions (SMS|VMS|LBA) at very competitive costs.

Events