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Attest | February 21, 2020
What does ‘Made in Britain’ suggest to you? For many consumers, it suggests craft, style and quality, with perhaps a modest sprinkling of good humour, too. For many British companies, having a Made in Britain label is a key part of their brand identity, helping them sell more products and export into established, new and emerging markets. But with Brexit looming uncomfortably large, does a Made in Britain label still carry weight?...
Google | February 19, 2020
In the latest episode of the Ask Google Webmasters video series, Google’s John Mueller offers advice regarding manual actions and reconsideration requests. Google penalties are referred to as manual actions because they are issued after Google’s webspam team manually reviews a website. A manual action can be partial removal of website content from search results, or it could result in an entire website being deindexed. Spam is one of many reasons why a manual action may be issued. Fo...
Tradeshift | July 03, 2020
Tradeshift, a $1 billion supply chain marketplace platform, has unveiled a new partner program with tools, support and collaboration opportunities. Partner Next will help new and existing partners make more money through the rapid digitization of supply chain relationships. It replaces the supply chain marketplace’s existing partner program, which includes more than 50 partners. Existing partners will transition to Partner Next. Tradeshift will also look to expand its partner community int...
Marketing Strategy
Women Online | May 24, 2021
Geben Communication, an award-winning PR firm, today announced it's acquired Women Online, a content and influencer marketing agency that focuses on national social impact and nonprofit clients. "We've always focused on accelerating growth and impact for our clients. Now, we will do more," said Geben Founder and President, Heather Whaling. "This acquisition expands our expertise, elevates our services, and creates new ways for us to support our clients' ...
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