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Marketing Data
Opal | December 01, 2021
Khoros, an award-winning leader in digital-first customer engagement software and services, and Opal, a next-generation leader in marketing planning, announced an expanded partnership to enable enterprise companies to work more efficiently and effectively across marketing channels. The expanded partnership of Khoros and Opal empowers marketing teams across the globe to leverage the planning power of Opal to visualize and produce campaigns with Khoros' industry-leading solution...
Customer Experience
Zeta Global | September 11, 2023
The IDC MarketScape evaluation assesses 14 active vendors in the domain of omnichannel marketing platforms tailored for B2C enterprises. The Zeta Marketing Platform simplifies multi-vendor complexity, streamlining marketing for improved revenue performance. The Zeta Marketing Platform unifies identity, intelligence, and activation to elevate consumer experiences and drive brand success across all channels, including emerging ones. <...
Channel Partnerships
CrowdStrike | September 15, 2023
CrowdStrike's latest program bolsters partner networks by expanding security services and addressing skill gaps for businesses of all sizes. Service partners can harness Falcon Complete's resources to create co-branded, white-labeled security services or custom solutions atop the platform. CrowdStrike's Falcon Complete for Service Providers offers 24/7 monitoring, proactive threat hunting, integrated threat intelligence, and end-to-end rem...
Social Media Marketing
Twitter | May 17, 2022
Twitter’s takeover is on hold. Elon Musk will go ahead with his $44 billion deal only after he gets more information on Twitter’s recent announcement on prevalent spam and bot accounts on the platform. Ironically, Musk tweeted about his decision to wait on Twitter through a tweet that reads: “Twitter deal temporarily on hold pending details supporting calculation that spam/fake accounts do indeed represent less than 5% of user...
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