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180LA


Hi, we’re 180. Nice to meet you. This quote is the foundation of our agency. It’s everything we believe in. The root of our greatest successes and our greatest failures. It’s by Francis Ford Coppola, and he doesn’t remember saying it.

RELATED NEWS


Today, almost every big business you've ever heard of has some kind of content-marketing strategy. By "almost every," I refer to estimates of 94 percent of small businesses, around 77 percent of B2Cs and 93 percent of B2Bs. However, just because most marketers recognize the value of content marketing doesn't mean they know how to get it right. This is especially true for startups venturing out into new territory with their content efforts....
ENTREPRENEUR
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Organised by the team that brought you #SMWF- Social Media World Forum - #DMWF has evolved from this to include a wider scope of digital marketing topics.Itis a global digital and social marketing conference series which brings together the worldwide digital marketing community to tackle the challenges that the digital future presents....
MARKETWATCH
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Tech marketing has advanced so much in recent years that the term "digital marketing" is no longer relevant, according to Cisco....
CRN
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Dentsu Aegis has signed a deal to acquire a majority stake in data and performance marketing agency Merkle as the network drives toward its goal of becoming a "100% digital economy business by 2020."
In the deal, which is expected to be complete by next month, Dentsu will buy shares from private equity firm Technology Crossover Ventures and other shareholders, while Merkle CEO David Williams, the management team and staffers will retain a "significant minority interest,&quo...

ADAGEINDIA
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Sir Martin Sorrell, founder of WPP, the world’s largest advertising and marketing services group, has been named the second most successful CEO in the world by Harvard Business Review. Sir Martin had founded WPP in 1985. In October last year, Sir Martin was named the fifth best-performing CEO by Harvard Business Review.
WPP includes some of the most prominent agencies in the business, providing clients with end-to-end solutions for advertising, media investment management, data inve...

EXCHANGE4MEDIA
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Today, there are 2.3 billion active social media users around the world. That’s nearly one-third of our planet’s total population of 7.1 billion!As social media marketing professionals, we’re lucky to reach even 0.000001 percent of that population with any one of our posts. This can feel a bit underwhelming for businesses and marketers looking to demonstrate the true value and return on investment of social media....
CHICAGOTRIBUNE
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