Collective

collective.com

Collective is a leading data-driven, programmatic advertising company that connects brand marketers to audiences with personalized ad experiences across screens and formats. Collective's unified view of the consumer platform breaks down traditional media silos and enables brands to control audience reach & frequency and choreograph messaging across TV, PC, tablet and smartphone devices.

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PINTEREST OPENS SELF-SERVE VERSION OF PIN COLLECTIVE BRANDED-CONTENT PROGRAM

Marketing Land | September 19, 2017

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Pinterest is helping smaller advertisers develop creative for its platform by launching a self-serve interface allowing them to find creatives to produce branded content for Promoted Pin campaigns. Once that Pinterest-identified influencer is hired by the brand and the content is produced, it can be used as advertising creative on the social network/visual search engine....

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OUR COLLECTIVE ATTENTION SPAN IS SHRINKING AND YOU CAN BLAME SOCIAL MEDIA

prdaily | May 13, 2019

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“Social acceleration” is real, it’s being led by social media networking, and it’s ruining our attention spans.That’s according to a new study from researchers at the Technical University of Denmark, which defines social acceleration as “the increasing rates of change within collective attention.” The study, just published in Nature Communications, finds our collective attention span is narrowing. This phenomenon is affecting everything from book ...

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Channel Partnerships

VENDAVO DRIVES STRONG GROWTH IN 2023 WITH AI-POWERED PRODUCT INNOVATIONS AND PARTNER PROGRAM

PR Newswire | January 12, 2024

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Vendavo, the global market leader in B2B pricing, selling and rebate solutions announced a strong 2023 finish today, noting a 12% growth in annual recurring revenue and 43% growth in higher margin recurring services. "As economic uncertainty persisted through 2023, global organizations increased investments in AI-driven technology to drive profitable growth, placing their trust in Vendavo," said Alex Hoff, Chief Product Officer, Vendavo. "While many predict strong...

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Marketing Analytics

ABNORMAL SECURITY EXPANDS CHANNEL AND ALLIANCES LEADERSHIP, APPOINTS JONATHAN CORINI AND STEPHANIE GOODMAN

Business Wire | January 11, 2024

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Abnormal Security, the leading AI-native cloud email security platform, today announced that it is fueling its continued hypergrowth by expanding its sales leadership. The company has appointed two executives to lead its channel and alliances initiatives, with Jonathan Corini joining as Vice President of Worldwide Channel Sales and Stephanie Goodman as Head of Global Alliances. Corini will lead Abnormal’s global channel sales strategy and oversee all aspects of the company...

Read More
news image

PINTEREST OPENS SELF-SERVE VERSION OF PIN COLLECTIVE BRANDED-CONTENT PROGRAM

Marketing Land | September 19, 2017

Pinterest is helping smaller advertisers develop creative for its platform by launching a self-serve interface allowing them to find creatives to produce branded content for Promoted Pin campaigns. Once that Pinterest-identified influencer is hired by the brand and the content is produced, it can be used as advertising creative on the social network/visual search engine....

Read More
news image

OUR COLLECTIVE ATTENTION SPAN IS SHRINKING AND YOU CAN BLAME SOCIAL MEDIA

prdaily | May 13, 2019

“Social acceleration” is real, it’s being led by social media networking, and it’s ruining our attention spans.That’s according to a new study from researchers at the Technical University of Denmark, which defines social acceleration as “the increasing rates of change within collective attention.” The study, just published in Nature Communications, finds our collective attention span is narrowing. This phenomenon is affecting everything from book ...

Read More
news image

Channel Partnerships

VENDAVO DRIVES STRONG GROWTH IN 2023 WITH AI-POWERED PRODUCT INNOVATIONS AND PARTNER PROGRAM

PR Newswire | January 12, 2024

Vendavo, the global market leader in B2B pricing, selling and rebate solutions announced a strong 2023 finish today, noting a 12% growth in annual recurring revenue and 43% growth in higher margin recurring services. "As economic uncertainty persisted through 2023, global organizations increased investments in AI-driven technology to drive profitable growth, placing their trust in Vendavo," said Alex Hoff, Chief Product Officer, Vendavo. "While many predict strong...

Read More
news image

Marketing Analytics

ABNORMAL SECURITY EXPANDS CHANNEL AND ALLIANCES LEADERSHIP, APPOINTS JONATHAN CORINI AND STEPHANIE GOODMAN

Business Wire | January 11, 2024

Abnormal Security, the leading AI-native cloud email security platform, today announced that it is fueling its continued hypergrowth by expanding its sales leadership. The company has appointed two executives to lead its channel and alliances initiatives, with Jonathan Corini joining as Vice President of Worldwide Channel Sales and Stephanie Goodman as Head of Global Alliances. Corini will lead Abnormal’s global channel sales strategy and oversee all aspects of the company...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us