Digital Guru

Marketing Strategy

MG Empower | August 31, 2021

Leading global influencer marketing agency, MG Empower has been acquired by US-headquartered Amyris, a leading synthetic biotechnology company active in the Clean Health, Beauty and Wellness markets through its consumer brands and a top supplier of sustainable and natural ingredients. Founded by Maira Genovese in 2017, MG Empower is the influencer marketing and digital innovation partner to some of the world's most influential brands, including Amyris, Bumble, Chopard, StarzPl...

Marketing Data

Cordial | December 02, 2021

Cordial, the leading cross-channel marketing platform, announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimization, and by building the industry's most advanced predictive models for customer engagement.<...

BirdEye | August 17, 2020

The Latest research study released by HTF MI "Global Consumer Ratings and Reviews Software Market" with 100+ pages of analysis on business Strategy taken up by key and emerging industry players and delivers know how of the current market development, landscape, technologies, drivers, opportunities, market viewpoint and status. Understanding the segments helps in identifying the importance of different factors that aid the market growth. Some of the Major Companies covered in this Resea...

Marketing Analytics

Vertiv | April 05, 2023

Vertiv (NYSE: VRT), a global provider of critical digital infrastructure and continuity solutions, today announced the Australian channel partners that have been recognised for their extraordinary contributions to the company’s IT and Mechanical & Electrical (M&E) businesses in 2022. This year, Vertiv expanded its IT awards categories to honour five strategic IT alliance partners. This recognises the company’s strengthening relationships in this space, and ma...