Content Remarketing

Google | March 04, 2020

Try Googling a well-known celebrity or an influential figure. You will most probably notice a “knowledge panel” or “profile card” on the results page top section. This panel or card contains details about the searched figure such as links to their social networking profiles, bio etc. If rumors are to be believed, there’s a high possibility that Google may assign everyone a profile card! You will be able to customize your cards and put in information that you would l...

Martech

Persado | October 06, 2022

Persado, the Motivation Artificial Intelligence (AI) company that drives personalized communications at scale, announced its Motivation AI API, which gives partners access to the industry’s only transformer model that has been trained for over a decade on more than 100 billion digital impressions and consumer communications. The Persado Motivation AI Platform produces behavior-driving language to increase customer engagement and business results—generating more than $1.5B...

Martech

ActiveCampaign | June 10, 2022

ActiveCampaign, the leader in Customer Experience Automation (CXA), announced that customers will now be able to build their own custom objects directly within the app, no coding required. This new functionality lets users extend contacts, accounts and deals with their own data without needing to go through the API or pull in developer expertise. Custom objects help businesses build powerful workflows that create dynamic, automated experiences based on any set of the unique data they use to run ...

Omni Channel Marketing

Taradel | November 18, 2022

Taradel LLC, a leading martech company serving thousands of businesses across the U.S. and Canada, today announced the launch of its new omni-channel marketing platform. The one-stop solution is designed to help advertisers easily create, manage, and measure local marketing campaigns integrated across today’s most popular media channels. “We’ve made it easy for brands to reach consumers in ways that are reflective of modern media trends and shopping...