Appleton Creative

Marketing Strategy

SugarCRM | April 26, 2022

SugarCRM announced a strategic distribution partnership with Redington Gulf. Redington will distribute SugarCRM’s AI-driven solution portfolio for sales, marketing, and customer service to businesses in the Middle East. “Working together, Sugar and Redington will be a dominant force to address the unmet needs of mid-market organizations in the Middle East seeking a modern AI-driven CRM platform to improve customer engagement and boost business growth by delivering a hi...

Channel Partnerships

PR Newswire | August 18, 2023

ZeroEyes, the creators of the only AI-based gun detection video analytics platform that holds the US Department of Homeland Security SAFETY Act Designation, announced today the formation of its Channel Partner Program (CPP), aimed at expanding the national presence of its AI gun detection and intelligent situational awareness platform. It will be led by VP of Partnerships Claude Haskins, along with Director of Partnerships Chad Spiller, and newly appointed VP of Channel Partnerships Darren...

Zebra Technologies | July 06, 2020

Zebra Technologies held their first ever livestream partner event last month. Despite the challenges caused by COVID-19, Zebra still found a creative way to connect with their partners and share their vision for 2020 and Beyond. The live seminar brought together over 200 partners which included resellers, distributors and ISVs from across Australia and New Zealand and featured live presentations from Zebra’s executive teams based in the US, Singapore, and Australia. The live seminar...

Channel Partnerships

Keyfactor | February 10, 2023

Keyfactor, the IoT identity platform for modern businesses, announced the hiring of Michael de Paris as Vice President of EMEA Channels and included Joe Tong on the CRN 2023 Channel Chief List. The objective of the Keyfactor Partner Program, which waslaunchedin February 2020, wasto assist partners in bringing Keyfactor's premier PKI and machine identity management solutions to modern organizations. With its expanding footprint in EMEA, the recruitment of de...